SM Prime Holdings, Inc. (SM Prime) Executive Committee Chairman Hans Sy reaffirmed the vital role of the private sector in disaster risk reduction (DRR) during the 2025 Global Platform of the United Nations Office for Disaster Risk Reduction (UNDRR), held in Geneva, Switzerland. Representing the...
SM Supermalls’ “SM 100 Days of Joy” campaign clinched Silver for Marketing Excellence in the Community category at the International Council of Shopping Centers (ICSC) MAXI Awards in Las Vegas, Nevada last May 18, 2025. The MAXI Awards recognize innovative events, programs and technology...
SM Hotels and Convention Corp. (SMHCC), the hospitality arm of SM Prime Holdings Inc. (SM Prime), is expanding nationwide with the addition of seven new hotels by the end of 2029. SM Prime said the move will increase the SM property group’s hotel count from 10 to 17 and boost total room inventory...
The SM group’s retail and hotels units are seeking to boost sales by enhancing their customer experience strategies in response to consumers’s preference for personalized shopping and lifestyle experiences. A recent 2025 global consumer trends report by experience management firm Qualtrics...
The SM Group has cemented its status as a regional powerhouse, amassing an impressive 42 award points at the prestigious Asia Pacific Stevies that propelled the conglomerate to win the coveted title of "Most Honored Organization of the Year," with SM Supermalls leading the charge by clinching 12...
The Italian Film Festival 2025 returns this year with a curated selection of acclaimed films that celebrate the charm, wit, and emotional depth of contemporary Italian cinema. The festival will take place on June 6 and 7, 2025, at Cinema 2, SM Aura. Presented by the Embassy of Italy in Manila, in...
SM Supermalls has been named the Philippines’ Strongest Brand for 2025 by Brand Finance—the world’s leading brand valuation consultancy. With a Brand Strength Index (BSI) score of 95.0 out of 100, the highest among Philippine brands, this recognition reinforces SM Supermalls’ unwavering...
A milestone moment unfolds in Northern Luzon as SM Supermalls proudly opens its 88th branch—and the very first in Ilocos Norte—SM City Laoag, SM Prime Holdings’ 88th mall. More than a mall opening, this event is a heartfelt celebration of Ilocano pride, creativity, and community. As part of...
In a country like the Philippines, where typhoons, earthquakes, and other natural calamities are part of the norm, resilience is not just a necessity but a way of life. Ranked consistently high in the World Risk Index due to its location along the Pacific Ring of Fire and the typhoon belt, the...
Living “the luxurious life” has evolved over the years. Today, shopping is less about indulgence and more about alignment—with one’s lifestyle, values, and identity. Purchases have become increasingly intentional, favoring quality over quantity and purpose over impulse. Heart Evangelista, a...
SM Investments Corporation (SM Investments), the parent company of the SM group, expressed support for the implementation of the Enterprise-Based Education and Training (EBET) Framework—a newly enacted law aimed at strengthening public-private collaboration, especially in the industry and...
SM Prime Holdings, Inc. (SM Prime), one of Southeast Asia’s largest integrated property developers, is considering the construction of a hotel in Laoag City to complement the mall it will be opening on May 30, 2025. In a disclosure to the Philippine Stock Exchange, the firm said it is opening SM...
