Honda Cars Philippines, Inc. (HCPI) officially opened Honda Cars Tacloban, the first dealership in the region that is now offering more accessible sales and aftersales support to Taclobanons. The dealership is near Bethel International School, Barangay Pawing, Palo, Leyte, which expands to...
Let 's get one thing out of the way before the pitchforks come out: the Honda Prelude isn’t a sports car; at least not in the way some people think it is. Honda will tell you as much themselves, positioning it as a grand tourer — a sporty coupe that slots above the Civic but occupies a...
Suzuki Philippines Incorporated recognized its strongest dealer groups during its 2026 Dealer Conference, where the company marked its 2025 sales performance and outlined its direction for the year ahead. The event was held at Solaire Resort Entertainment City in Pasay City under the theme “...
SHENZHEN, China — BYD Co., the Chinese electric vehicle titan that recently overtook Tesla Inc. as the world’s top seller, is raising its overseas sales projections as surging global oil prices accelerate the consumer shift toward battery-powered transport. Mia Gu, BYD deputy director, said the...
If you’ve noticed, Pinoys are buying more MPV’s, SUV’s and pickups for family use, while the sedan has been filling the role of TNVS, taxis and fleet vehicles. It seems we have relegated the sedan to the service vehicle. While it may seem that way, there’s one name plate that continues to...
Honda Cars Philippines, Inc. (HCPI) has officially launched the Honda Prelude. The sophisticated hybrid coupe is a grand tourer that bridges nostalgic, well-loved heritage with new technology tailored for today’s market. Designed with the concept of ‘Unlimited Glide’, the Honda Prelude is...
The Electric Vehicle Incentives Strategy program (EVIS) being developed by the Board of Investments (BOI) need not mirror or be identical in its entirety to the Comprehensive Automotive Resurgence Strategy (CARS) program, the Department of Justice (DOJ) said. The DOJ’s legal opinion was issued by...
A new president will take the helm of Honda Cars Philippines, Inc. (HCPI) beginning April 1, 2026. Hidekazu Arai has been appointed to lead HCPI. He will replace Ms. Rie Miyake who will assume a new post in Honda Motor Co., Ltd. Arai brings nearly two decades of global leadership experience to...
Rie Miyake, president of Honda Cars Philippines Inc. (HCPI), pauses conversation whenever she is introduced. She is the first woman president of HCPI, and in a male-dominated automotive industry, that title is cause for a respectful smile, especially during Women’s Month. Though the title is...
Suzuki Philippines has launched a new owner-focused digital campaign for the Fronx, inviting customers to share stories and photos showing how the crossover fits into their daily lives. Called “My Fronx, My Scene,” the campaign is open to Suzuki Fronx owners in the Philippines aged 18 and...
The highly anticipated Honda Prelude sports coupe is now available for pre-order starting today, February 27, 2026. After being discontinued in other markets in 2001, the Honda Prelude finally returns as an electrified sports coupe. Though never officially offered in the Philippines before, Honda...
Recently, Honda Cars Philippines did me a solid and gave me rare seat time: a week each, back to back, in the Civic RS and the Civic Type R. It was the best kind of access to make a fair comparison. Week one was the Civic RS 1.5 turbo. The moment I handed it back, I took the Type R. With no gap...