A new president will take the helm of Honda Cars Philippines, Inc. (HCPI) beginning April 1, 2026. Hidekazu Arai has been appointed to lead HCPI. He will replace Ms. Rie Miyake who will assume a new post in Honda Motor Co., Ltd. Arai brings nearly two decades of global leadership experience to...
Rie Miyake, president of Honda Cars Philippines Inc. (HCPI), pauses conversation whenever she is introduced. She is the first woman president of HCPI, and in a male-dominated automotive industry, that title is cause for a respectful smile, especially during Women’s Month. Though the title is...
Suzuki Philippines has launched a new owner-focused digital campaign for the Fronx, inviting customers to share stories and photos showing how the crossover fits into their daily lives. Called “My Fronx, My Scene,” the campaign is open to Suzuki Fronx owners in the Philippines aged 18 and...
The highly anticipated Honda Prelude sports coupe is now available for pre-order starting today, February 27, 2026. After being discontinued in other markets in 2001, the Honda Prelude finally returns as an electrified sports coupe. Though never officially offered in the Philippines before, Honda...
Recently, Honda Cars Philippines did me a solid and gave me rare seat time: a week each, back to back, in the Civic RS and the Civic Type R. It was the best kind of access to make a fair comparison. Week one was the Civic RS 1.5 turbo. The moment I handed it back, I took the Type R. With no gap...
The Suzuki Dzire Hybrid was a nice little surprise. Visually and dynamically, it signals how far Suzuki’s small-car philosophy has evolved since the first Swift-based Dzire models that emerged in the mid-2000s. Where earlier versions leaned heavily on simplicity and cost efficiency (well, except...
Eight luxury cars allegedly owned by former Ako Bicol Party-list Rep. Zaldy Co, who is tagged in the alleged corruption of flood control funds, were seized by joint law enforcement teams during a raid at a condominium building in Bonifacio Global City, Taguig City on Thursday, Jan. 8, the...
Honda Cars Philippines has come a long way from its founding in 1990, 35 years ago. In line with its 35th anniversary this year, it will be holding the second edition of ‘Honda Fest’ this December 5 to 7, 2025, Friday to Sunday, at the Promenade Parking, Festival Mall, Corporate Ave.,...
Just a month ago, Ayala’s mobility solutions group, ACMobility, and Honda Cars Philippines, Inc. (HCPI) announced they would part ways by the end of this year. The two companies jointly announced the transition of their 35-year dealer operations, effective January 1, 2026. As a follow-up to that...
This November, the ultimate gift is the drive. Honda Cars Philippines, Inc. (HCPI) is thrilled to announce its participation in the 2025 Auto Focus Multi-Brand Test Drive Festival, offering the public an opportunity to test drive the latest Honda models and choose the right one for them. Admission...
The Bureau of Customs (BOC) disclosed on Wednesday, November 12, the number of ways how erring customs personnel would connive with importers to defraud the government especially on the sale of luxury cars. BOC Commissioner Ariel Nepomuceno revealed this “elaborate method of cheating the...
Honda Cars Philippines, Inc. (HCPI) is extending support to its customers across many provinces in Visayas and Mindanao whose vehicles were affected by the recent floods and landslides caused by Typhoon Tino. Recognizing the significant financial strain that follows such natural disasters, HCPI has...
