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Manila Bulletin devider Drive devider Suzuki to present new electrified model at PIMS 2026

Suzuki to present new electrified model at PIMS 2026

Published Jun 1, 2026 05:00 pm

At A Glance

  • Suzuki Philippines will join the 10th Philippine International Motor Show from June 4 to 7, 2026, at the World Trade Center Metro Manila.
  • The brand's display will include the Jimny 3-Door with Suzuki Safety Support, XL7 Hybrid Black Edition, Dzire Hybrid, Fronx Hybrid, and a still-unnamed global electrified model.
  • Test drives will be offered for the Jimny 3-Door and 5-Door, S-Presso, Ertiga Hybrid, Fronx Hybrid, and Dzire Hybrid.
  • Suzuki will hold a product launch presentation on June 4 from 1:00 PM to 1:15 PM, with family activities, booth games, guest performances, and special merchandise also scheduled during the event.
Suzuki Philippines will bring a hybrid-focused display and a new global electrified model to the 10th Philippine International Motor Show, happening from June 4 to 7, 2026, at the World Trade Center Metro Manila.
The company will carry the theme “Come Alive: The New Era Begins” for its PIMS 2026 booth, in line with the event’s main theme, “Forward in Every Drive.” The display will center on electrified mobility, compact vehicles, and models designed for daily use.
Suzuki’s vehicle display will include the Jimny 3-Door with Suzuki Safety Support, XL7 Hybrid Black Edition, Dzire Hybrid, Fronx Hybrid, and Suzuki’s latest global electrified model. The company has yet to name the new model in its announcement, with the reveal scheduled as part of its PIMS program.
The XL7 Hybrid Black Edition, Dzire Hybrid, and Fronx Hybrid will give Suzuki a stronger electrified presence at this year’s show. The lineup also reflects the brand’s current direction of placing hybrid technology in familiar and practical vehicle formats, rather than limiting it to more specialized models.
Visitors will also be able to test drive several Suzuki models during the motor show. The test-drive lineup will include the Jimny 3-Door, Jimny 5-Door, S-Presso, Ertiga Hybrid, Fronx Hybrid, and Dzire Hybrid. Complimentary refreshments will be available for test-drive guests.
Suzuki’s product launch presentation is scheduled on June 4 from 1:00 PM to 1:15 PM. The brand will also hold the Suzuki Show at its booth from 3:30 PM to 4:00 PM on Day 2, and from 3:30 PM to 4:30 PM on Day 3 and Day 4.
Families visiting the booth can take part in the Suzuki Safety Scouts activity area, which will offer road safety activities for children. Suzuki will also host booth games with free prizes, while guests who complete a bank application and reservation can receive special merchandise.
The newly launched Suzuki Fronx Shirt will also be available exclusively at PIMS for a special price of ₱299.
PIMS 2026 will be open to the public on June 4 from 11:00 AM to 9:00 PM. From June 5 to 7, the show will run from 10:00 AM to 9:00 PM.
Tickets are priced at ₱200 for adults and ₱150 for senior citizens, persons with disabilities, and children 12 years old and below. Tickets will be available onsite and online through the official PIMS ticketing page.

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