The Department of Agriculture (DA) is banking on the creation of a private sector-led export group to help the government harmonize standards for ube (purple yam), helping the local sector capitalize on the commodity’s growing global appeal. DA-Bureau of Plant Industry (BPI) Director Gerald Glenn...
Pinoy Workers Party-list Rep. Karl Fernandez Legazpi is prodding the House of Representatives to conduct a probe in aid of legislation on the apparent decline of the country 's ube (purple yam) industry. In filing House Resolution (HR) No. 1166, Legazpi expressed concern over the weakening...
The Philippines is well-positioned to meet the surging international demand for ube (purple yam), but persistent gaps in domestic production are limiting its ability to capitalize on this export potential, according to the United States Department of Agriculture (USDA). In a market brief dated June...
The Intellectual Property Office of the Philippines (IPOPHL) is now evaluating Bohol’s application to register the ube variety known as Kinampay as the country’s latest geographical indication (GI), which is seen to strengthen its market value amid growing global demand for ube. In a...
For a flavor that has been around for generations, ube continues to find new ways to surprise people. The purple yam has long been part of Filipino desserts, appearing in everything from halaya and ice cream to cakes and pastries. In recent years, it has also become a fixture in cafés and...
Congressmen from Camarines Sur in Bicol--a major producer of Filipinos ' beloved ube--have unveiled plans of making the distinctive purple yam a big-time export, in the same way that matcha or green tea has turned into a major dollar-earner for Japan. To achieve this, Rep. Luigi Villafuerte...
United States Secretary of State Antony Blinken spent time visiting Auro Chocolate Cafe, a local artisan cafe that helps local farmers and promotes Filipino cacao beans. US Secretary of State Antony Blinken (right) at the Auro Chocolate Cafe (Photo from Blinken via X) In a post on X...
As the temperature drops and the Christmas decor starts coming up, a familiar sense of anticipation fills the air. The ’ber months bring along with it the lingering joy of the upcoming festive season. Soon you’ll be among friends and family once more, cozying up together and looking back at...
Two Baguio institutions, with 90 years between them, come together to make the holidays more merry and bright for children with cancer and at least 105 Baguio City scholars PURPLE YAM MAGIC Fudge-like cookies, the ube crinkles Everything Nice has just made everything nicer this Christmas. The...
By RALPH LAUREN ABAINZA Purple yam, locally known as ube, is a staple crop in the Philippines. From halo-halo to ube jam, the tuberous root vegetable is one of the most popular ingredients in Filipino desserts and pastries. This purple variety of yam is considered one of the most sought after crops...
(From Left to Right) Vice Consul Fatima C. Mueller, Consul General Marie Yvette Banzon-Abalos, Ms. Paula Gutierrez Salangsang, Ube Fiesta Project and Social Media Head “Ang ube ay ang kulay asul at kulay pula ng ating bandila. Kaya sa isang banda, ang ube ay masasabi nating “pambansang kulay ng...
Filipino cuisine continues to dominate the international food scene. The latest to do that is Washington, DC-based Filipino restaurant Pogiboy as one of its signature dishes lands on the cover of Food & Wine magazine. View this post on Instagram A post shared by Food & Wine (@foodandwine)...
