On August 14, 2024, Jollibee, the nation’s leading fast-food chain, announced on social media its pledge of P5 million to the National Academy of Sports (NAS).
The announcement follows the Philippine delegation's recent success at the 2024 Paris Olympics, where gymnast Carlos Yulo made history with two gold medals, and boxers Nesthy Petecio and Aira Villegas each earned bronze, marking the country’s best Olympic performance to date.
In recognition of the Philippine team's achievement, Jollibee is focusing its efforts on helping build the next generation of world-class Filipino athletes. The P5 million donation will support NAS student-athletes by funding additional infrastructure and equipment to enhance their learning and training experience.
As a brand that has always advocated for Filipino pride, Jollibee aims to continue championing world-class Filipino talent and helping them succeed on the global stage.