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AirAsia Philippines partners with Joel Torre to bring Bacolod chicken inasal onboard

To promote destinations in the country through the 'Airline of the Stars' campaign

Published Jul 31, 2024 01:04 am

AirAsia Philippines made a long-lasting impact during the pandemic when it partnered with celebrities to promote destinations in the country through the 'Airline of the Stars' campaign.

The World's Best Low-Cost Airline has once again decided to go local and promote the Philippines' best — this time partnering with award winning actor Joel Torre to bring on-board the world famous Bacolod Chicken Inasal, courtesy of JT's Manukan Grille, also known as the 5th Best Chicken Dish in the World named by TasteAtlas.

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AirAsia has been recognized for offering the best value for money while maintaining world-class service, serving over 100 million guests since the inception of Santan in 2018, AirAsia's renowned F&B brand. All AirAsia inflight meals are Halal certified, ensuring that they meet the dietary requirements of all guests while providing the best options. Sharing the same core values – Mura (affordable), Malinis (clean), Masaya (joyful), and Masarap (delicious)—this partnership with JT's Manukan Grille aims to elevate the inflight experience of AirAsia guests.

"Following our 15th Skytrax win as the World's Best Low-Cost Airline, AirAsia Philippines is always committed to giving our guests the best value while also supporting local entrepreneurs. We have started bringing the spirit of Filipino craftsmanship on board through partnerships with local artisans, offering guests Pinoy-made jewelry and apparels. This time, we want to elevate their in-flight experience to satisfy our guests gastronomically with JT's Bacolod Chicken Inasal", AirAsia CEO Ricky Isla shares.

"We are delighted to partner with AirAsia Philippines as this will give us a chance to showcase our Chicken Inasal to travelers from all over the world", JT's Manukan and Grille CEO Joel Torre shares.

Beginning July 23, 2024 guests flying in all AirAsia Philippines flights can pre-book JT's Bacolod Chicken Inasal via airasia.com and the AirAsia MOVE app. For only P200, this meal can be paired with other Pinoy favorite drinks. AirAsia also invites its guests to stay tuned as the airline is set to unveil a series of all-time Pinoy favorite dishes under its Santan brand.

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