SB19 launches own company

This new era thrusts their evolution as artists into the spotlight and celebrates their struggles and triumphs as a group


Making a comeback on the music scene in 2023, Pinoy-pop supergroup SB19 gave their fans bigger and bolder music via the EP ‘’Pagtatag.”

This new era thrusts their evolution as artists into the spotlight and celebrates their struggles and triumphs as a group. Firmly rooted in its beginnings, SB19 has grown into an internationally acclaimed musical sensation that continues to test and break limits with its unconventional sound and unbounded talent.
 

SB19's official Instagram
Photo from SB19's official Instagram


During the media launch at the Brooklyn Warehouse in Sampaloc  Manila on June 9, 2023, Stell, Pablo, Ken, Justin, and Josh gave the guests a powerful performance of their leading single, “Gento.” 

The group gladly answered some of the media’s questions about their upcoming projects as the program progressed. One of those is creating their own entertainment company called 1Z Entertainment.

With the rising popularity of P-pop music nowadays, Josh shared that creating 1Z Entertainment is not just for their group but also the whole community of the P-pop industry. "Ito pong 1Z, we built it not just for SB19 but for the whole P-pop or OPM industry. Kasi, we wanted siyempre parang to challenge the industry, of course, the market,’’ he said.
 

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Photo from SB19's official Instagram


(This 1Z, we built not just for SB19 but for the whole P-pop or OPM industry. Because we wanted of course, to challenge the industry, of course, the market). Josh also added that it was one of the group’s dreams when starting their music career. Although they have introduced their talent agency to the public, the group also mentioned that they are not accepting other talents for now as they focused on other things first. 

Stell has announced that they will be adding new artists to their record label. “In the future, we might have our own artists na rin, we nurture other artists na rin. Sabi nga ni Pablo, may minamata na kami na parang pwedeng maging part ng 1Z family in the future,” Stell said. (In the future, we might have our own artists as well; we nurture other artists as well. Just like Pablo said, we are already eyeing someone who seems to be part of the 1Z family in the future.) Aside from the launch of ‘Pagtatag,’ they also launched both the lyric video and music video (MV) of “I Want You,” which was also included in the EP.

From July to August, SB19 went to six US cities (Chicago, Dallas, San Francisco, Los Angeles, New York, and Washington, D.C.). The group also visited Canada and staged four shows in Toronto, Winnipeg, Vancouver, and Edmonton.