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Manila Bulletin devider Technews devider The art of gifting in the digital age

The art of gifting in the digital age

Published Feb 12, 2024 04:34 am

Sodexo Benefits and Rewards Services Philippines has transformed into Pluxee.  A pioneer and biggest issuer of gift certificates in the country, Pluxee offers personalized and sustainable solutions to the evolving market.

Established in 2003, Pluxee, formerly Sodexo Philippines, introduced initiatives such as an e-commerce platform, SMS and email-based gift certificates, a rewards app enabling partial redemptions of GCs and online store acceptance.  Pluxee also powers the SM Gift Pass and the SM Gift Pass Choice - SM's latest digital rewards solution.  At present, Pluxee boasts over 17,000 accredited merchants.

Spearheading Pluxee's offerings is its app - the Pluxee Philippines app.  The app enables clients to send Pluxee Gift credits to recipients seamlessly via web portal and is partially redeemable in app-exclusive brands like Angkas, Grab, Klook, Lazada, and Shopee.  Credits are also redeemable in over 10,000 merchants.  Pluxee Gift also comes in codes and can be distributed via SMS or email.

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According to Mert Cetin, CEO of Pluxee Philippines, the brand covers a wide range of areas including food, recreation, gifts, wellness and mobility.   He shares, "We harness the power of digital to help our clients give meaningful, sustainable rewards that foster a motivated and satisfied workforce. We make it easy for consumers to use their rewards and maximize their choice with the continued expansion of our merchant network. We support our merchants by accelerating traffic and reach so they can thrive in a competitive market.”

Another Pluxee innovation is the Pluxee Gift Card.  This is a physical card packed with digitally powered codes that can be used instantly in stores.  In the app, these codes can be converted to Pluxee Gift Credits and can be partially redeemed at app-exclusive brands.

To mark the launch of Pluxee, the brand introduces the "Live Joyful" digital campaign.  The campaign highlights how Pluxee Gifts can create memories through thoughtful and unique experiences.

It is time to elevate your gifting experience. Check out Pluxee Philippines for more information.

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