LOOK: ‘Petsonalizable’ pet insurance at SM Super Pet Club Caravan

BDO Insure, Pioneer presents affordable and customizable pet dog and cat insurance plans


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Super Pets Club Marketing Manager Hanna Carinna Sy, Pioneer Insurance FVP and Head of Marketing Len Pozon, Pioneer Insurance FVP and Accident & Health Retail Head Jo-I Kapunan, Super Pets Club Marketing Manager Michelle Valero, BDO Insure Vice President Ed Ramirez, and  Pioneer Group Head Lorenzo Chan Jr.

Fur parents would go the extra mile for their pet dogs and cats. To help pet parents reciprocate their unconditional love, BDO Insure teamed up with Pioneer Insurance to launch affordable and customizable Pet Dog and Cat Insurance plans.

According to Ed Ramirez, vice president of BDO Insure, the Pet Dog and Cat Insurance underwritten by Pioneer gives pawrents additional peace of mind when dealing with unexpected events involving their fur babies.

“According to a 2021 Rakuten survey, 67 percent of the Philippine population are dog owners, the highest dog ownership population throughout Asia — and 43 percent are cat owners, representing the second-highest population across Asia. Certainly, we have gone a long way from feeding our dogs and cats leftovers from our tables and have evolved in our roles as fur parents. Our love for the furry types was the inspiration in coming up with the product, where BDO Insure and Pioneer put emphasis on PET: P for Personalization, E for Ease, T for True Affordability,” Ramirez said.

This is the first and only pet insurance in the country that allows furents to “petsonalize” or mix and match benefits according to their and their pet’s lifestyle. Available in four plans for as low as P560, the base insurance provides vet reimbursement for Covered Accidents like bone fracture, burn, drowning, bite wound, and others defined in the list. Dog or cat owners can then add any of these coverages: vet reimbursement for Covered Illnesses, vet reimbursement for acute dental conditions, accidental death or essential euthanasia, pet international travel emergency vet treatment, petnap, or pet owner’s liability.

Pioneer Group Head Lorenzo Chan Jr. shared that the insurance product is part of Pioneer Insurance’s commitment to advocate pet welfare and pet owners’ responsibility.

“Our dogs and cats are not just our pets; they’re family. Through our partnership with BDO Insure, we are dedicated to help pet parents fulfill the responsibility of providing adequate and the right kind of  care, concern, and sustenance for pets, without breaking the bank,” Chan said.

In the spirit of inclusivity, BDOI and Pioneer welcome all breeds and mixed breeds of dogs and cats as young as three months old to be insured, including beloved aspins and puspins with vet cards. Older pets can be insured for as long as they are no older than six years old but once insured, their insurance can be renewed up to age 12.

To promote the product, BDO Insure and Pioneer joined the series of SM Super Pets Club Caravan where furents were treated to furry fun activities like Doggie Boot Camp, Super Pet Fur Show, and Meet & Greet with SM Super Pets Club ambassador Show Suzuki and his furbaby Gonta, all weekends from Aug. 12 to Sept. 3, 2023 in 8 super pet-friendly SM malls.

For more information about BDO Insure Pet Dogs and Cats Insurance, pet parents can visit www.bdo.com.ph/bdo-insure/personal/pet.