With the holiday season almost done, people are going back to their usual routines. Most of you are probably driving and commuting back to the city. And if you are one to pass through EDSA, you’ll surely do a double take if you see the first-ever giant roasted chicken on an interactive LED billboard. The challenge is, try to not drool over it.  

Kenny Rogers once again steps up in enticing people through timely digital advertising stunts, bringing the luscious look of its signature Kenny Rogers Roasters’ classic Roasted Chicken to the biggest, immersive, and more detailed 3D display in the busiest highway of the country. Launched today, Jan. 5, in EDSA-Mandaluyong, it won’t be hard to answer a “what’s for lunch?” question anymore while on the road.

Stop lights might do a favor of creating enough time to finish watching the graphic presentations as it will exhibit not only the flavorful products but also the mouthwatering process of cooking the delectable dishes.

Like other digital 3D billboards in the metro, you don’t have to wear spectacles to feel immersed as it uses 3D mapping techniques. It utilizes the power of perspective, lighting, and scale to create an illusion of form and depth that make the visuals look hyper-realistic.

Imagine witnessing the vivid fusion of savory flavors on the marinated baby back pork ribs in the brick oven and the fine tenderness of roasted chicken fresh from the rotisserie, a treat for the eyes. 

Aside from the mentioned dishes, other all-time favorites are also featured on the screen such as the signature corn muffins and side dishes like mac and cheese, steamed vegetables, fresh fruits, and its latest addition—Spinach Mashed Potato.

If you still haven’t seen this irresistible view at EDSA cor. Apo Street in Mandaluyong City, you can always watch its video-recorded launch via this link.

Hungry now? Satisfy your cravings by heading to the nearest Kenny Rogers branch or via delivery through www.kennyrogersdelivery.com.ph, hotline: 8-555-9000, or via Grab Food and Foodpanda.