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Tonyo Cruz
In her latest remarks, Trixie Cruz Angeles said the next administration will look into a vlogger’s following and engagements as factors for possible accreditation to cover the palace.
Angeles said: “Tinitingnan namin ‘yung engagements kasi engagements really means that people are responding to what you have written or shown at interesado sila at naiinvolve sila doon sa sinasabi.”
She added: “Ngayon, ang kino-consider namin, both following and engagements kasi magkaiba ‘yan. You can have a following but very few respond to your posts.”
Engagement is the term used for the comments, likes and shares from a vlogger’s followers.
This begs the question: What kind of engagements is Angeles looking for? Is the next administration looking only for vloggers whose social media engagement metric consistently amplify, elevate, cheer or support Marcos? What if a vlogger has both high following and engagement numbers, but the overall reaction to Marcos is negative?
This early, Angeles could be courting a Supreme Court case against her vlogger accreditation plan that may be rigged in favor of pro-Marcos vloggers. Angeles’ statement about engagement could be evidence of the next administration’s intent to bestow accreditation based on corrupt grounds.
Besides, there’s no open clamor from vloggers and other content producers to be granted accreditation. We haven’t heard from the normally voluble and noisy pro-Marcos vloggers that they want to be in the palace every day to cover Marcos, and to stream video everywhere he would go.
We could be certain many or all of them are vying to be invited to the June 30 inauguration at the National Museum. That’s to be expected. But whether they want to do that daily, like a regular job without pay from either Marcos or the government, we cannot be sure. What’s sure is that Marcos himself has announced that he will keep his own vlog while serving as president.
Now, if Angeles wants to reward pro-Marcos vloggers for helping the Marcos campaign, they have until June 29 to legally do that without possibly violating anti-corruption laws. Alternatively, Marcos and Angeles could give them jobs in the PCOO and the state media complex, if they meet the minimum eligibility requirements.
But come to think of it, Marcos and Angeles would already be the highest-ranking vloggers in the next administration. Why do they need more?
In case Angeles has forgotten, Marcos is also set to inherit a huge state media complex including Radio TV Malacañang, PTV4, Radyo ng Bayan, and the Philippine News Agency. They all have their social media channels that have grown in following and engagement in the last few years. They can stream the president’s activities live online and on traditional media channels. That’s their job. Wouldn’t the vloggers who Angeles wishes to accredit duplicate or make their jobs redundant and ready for abolition? Or does she think this state media apparatus is not enough for the level of fame she and Marcos wish to achieve?
Starting June 30, when Marcos becomes President, he would get round-the-clock media coverage befitting a head of state and government.
That’s just the way it is. Whether the new Palace occupant likes it or not, journalists would be there every step of the way. Media outlets and agencies would assign teams to cover the President in the palace, outside, and abroad. Marcos would also have taxpayer-funded state media to give him the best possible coverage. Even foreign media would dutifully cover the President and his administration.
Accreditation should thus go exclusively to those who are credible, accurate, fair, professional, and accountable. More importantly, the limited seats and space at the briefing room and the media party that tags along the President should go only to those can do the job of covering the President on behalf of the public who cannot be there.
Instead of focusing on who they wish would cover them, Marcos and Angeles should prepare for the other more important media-related aspects of the job: making sure the president would face and answer questions from journalists in the daytime, solving public information problems like granting ABS-CBN a franchise, and uniting with Filipino journalists so they could do their jobs by dropping trumped-up charges against Rappler and Maria Ressa.
Transparency, honesty, committing to the public’s right to information and to freedom of the press, and removing hindrances between the President and the media. That’s the kind of engagement from Marcos that people want to see.
Tonyo Cruz
In her latest remarks, Trixie Cruz Angeles said the next administration will look into a vlogger’s following and engagements as factors for possible accreditation to cover the palace.
Angeles said: “Tinitingnan namin ‘yung engagements kasi engagements really means that people are responding to what you have written or shown at interesado sila at naiinvolve sila doon sa sinasabi.”
She added: “Ngayon, ang kino-consider namin, both following and engagements kasi magkaiba ‘yan. You can have a following but very few respond to your posts.”
Engagement is the term used for the comments, likes and shares from a vlogger’s followers.
This begs the question: What kind of engagements is Angeles looking for? Is the next administration looking only for vloggers whose social media engagement metric consistently amplify, elevate, cheer or support Marcos? What if a vlogger has both high following and engagement numbers, but the overall reaction to Marcos is negative?
This early, Angeles could be courting a Supreme Court case against her vlogger accreditation plan that may be rigged in favor of pro-Marcos vloggers. Angeles’ statement about engagement could be evidence of the next administration’s intent to bestow accreditation based on corrupt grounds.
Besides, there’s no open clamor from vloggers and other content producers to be granted accreditation. We haven’t heard from the normally voluble and noisy pro-Marcos vloggers that they want to be in the palace every day to cover Marcos, and to stream video everywhere he would go.
We could be certain many or all of them are vying to be invited to the June 30 inauguration at the National Museum. That’s to be expected. But whether they want to do that daily, like a regular job without pay from either Marcos or the government, we cannot be sure. What’s sure is that Marcos himself has announced that he will keep his own vlog while serving as president.
Now, if Angeles wants to reward pro-Marcos vloggers for helping the Marcos campaign, they have until June 29 to legally do that without possibly violating anti-corruption laws. Alternatively, Marcos and Angeles could give them jobs in the PCOO and the state media complex, if they meet the minimum eligibility requirements.
But come to think of it, Marcos and Angeles would already be the highest-ranking vloggers in the next administration. Why do they need more?
In case Angeles has forgotten, Marcos is also set to inherit a huge state media complex including Radio TV Malacañang, PTV4, Radyo ng Bayan, and the Philippine News Agency. They all have their social media channels that have grown in following and engagement in the last few years. They can stream the president’s activities live online and on traditional media channels. That’s their job. Wouldn’t the vloggers who Angeles wishes to accredit duplicate or make their jobs redundant and ready for abolition? Or does she think this state media apparatus is not enough for the level of fame she and Marcos wish to achieve?
Starting June 30, when Marcos becomes President, he would get round-the-clock media coverage befitting a head of state and government.
That’s just the way it is. Whether the new Palace occupant likes it or not, journalists would be there every step of the way. Media outlets and agencies would assign teams to cover the President in the palace, outside, and abroad. Marcos would also have taxpayer-funded state media to give him the best possible coverage. Even foreign media would dutifully cover the President and his administration.
Accreditation should thus go exclusively to those who are credible, accurate, fair, professional, and accountable. More importantly, the limited seats and space at the briefing room and the media party that tags along the President should go only to those can do the job of covering the President on behalf of the public who cannot be there.
Instead of focusing on who they wish would cover them, Marcos and Angeles should prepare for the other more important media-related aspects of the job: making sure the president would face and answer questions from journalists in the daytime, solving public information problems like granting ABS-CBN a franchise, and uniting with Filipino journalists so they could do their jobs by dropping trumped-up charges against Rappler and Maria Ressa.
Transparency, honesty, committing to the public’s right to information and to freedom of the press, and removing hindrances between the President and the media. That’s the kind of engagement from Marcos that people want to see.