Remember the pancit canton design challenge? This time it’s for real

Published May 4, 2022, 2:44 PM

by John Legaspi

New look, same Lucky Me! Pancit Canton taste you love

In 2020, homegrown brand Lucky Me! Pancit Canton graced our social media feed as Filipinos put their creative and humorous spins on the brand’s iconic packaging with the pancit canton redesign challenge. Through the years, the beloved food brand became so iconic that Filipinos find it a fun and easy experience to reimagine it. This time, Lucky Me! presents its take on the challenge and makes its revamping legit by sporting a new package design.

We all heard of the saying “the only constant in life Is change,” and in Lucky Me!’s case, the change comes in a look with brighter hues and design elements highlighting the flavors that go into its products. Call it a glow-up because that’s what it is. Its font has a minimalist take, more clean and simple yet timeless. Compared to its previous packaging, the fresh look presents a bigger view of the pancit canton, inviting everyone to dig in and savor it. Mga Kabanana! Ang favorite nating Lucky Me! Pancit Canton, may New Look na! With the same taste na we know andlove! What are you waiting for? Check out the #LuckyMeNewPackSameSarap @Lucky Me! original sound – Joyce Glorioso

While Lucky Me! Pancit Canton has a new look, what’s inside remains the same, keeping the Filipinos’ favorite taste and the thinner noodles, which were also brought back due to popular demand. The spirit of the traditional stir-fried noodles can still be experienced with its Original flavor. Its Kalamansi flavor continues to spotlight the tangy taste of the Philippine lime. The Extra Hot Chili still brings a zesty kick to the plate. And for anyone looking for a combo taste, its Sweet & Spicy and Chilimansi variants are great choices.

Lucky Me! Pancit Canton variants and their new packaging design

Needless to say, Lucky Me! Pancit Canton presents a meal full of nostalgia. Whether it is for a quick breakfast, a side dish to add to the lunch and dinner table, or a late-night treat to share with friends, we can definitely say that pancit canton is still one of the OGs when it comes to comfort food dining at home and anywhere.

See the new look and get your favorite Lucky Me! Pancit Canton at the nearest groceries. The brand is also available online on Facebook, Lazada, and Shopee. #LuckyMeNewPackSameSarap