How to create positive influence in social media marketing and advertising

Published October 15, 2021, 12:25 PM

by Enzo Luna


These days when there is a lot of fake news and unverified materials circulating in the world wide web, business clients and brands are now looking for a credible and reputable digital agency for their digital marketing needs to counter them and help them in creating positive influence in social media.

To gain traction in the online world, whether in social media and other platforms, a successful marketing and advertising involve careful planning, foresight and vision, efficient and proven strategies. At the same time, digital agencies must adhere to best practices and be responsible in mounting marketing campaigns and advertisements that people see on the internet.

This is where Influencer Republik’s team of core people with well-rounded interests and expertise, including a great roster of influencers and proven track record of past projects that speaks well of Influencer Republik’s repute and stature, will come into play.

Influencer Republik is a full-service digital agency that provides a full range of effective services to help grow a particular brand and create brand presence through effective social media advertising and help a company fulfill its marketing goals.

Joven Cueto, CEO, Influencer Republik

All of Influencer Republik’s successful projects were mounted and implemented based on not just great experience but also knowledge as well, specifically in the field of internet marketing, programming, design, and public relations, to make them remembered not just for success but for creating a lasting impact in the minds of the public.

While providing full services based on brand presence and social media advertising, Influencer Republik creates strategies and an effective story to fulfill client’s goals. The agency’s team consists of people with various expertise and interests, with a great number of Influencers and projects behind them. Along those projects come great experience but knowledge as well – in the field of Internet marketing, programming, design, and Public Relations

For one, Influencer Republik exists based on its core values and beliefs that are hinged on valuable traits that are a rare find among similar agencies these days: Positivity in thinking; Innovation that fits the work intended for a specific kind of client; Honesty, including transparency in working with agency teammates and clients for better agency-client relationship building; Education to know the market and its nuances; Discipline for more efficiency in getting the job done; Results-Oriented mindset to meet the objectives and goals of the client; Family-oriented thinking for better work cohesion; Loyalty for reputation building; and Teamwork, coupled with Discipline, to achieve success in the most efficient manner.

“We may be a new agency in name, but our work ethic and history of successful projects speak about what Influencer Republik is in the field of internet marketing and social media advertising. Our goal is to create first that ripple in the pond, and eventually make waves in the digital public relations and social media marketing and advertising sphere, where our work will speak for us and not the other way around,” says Joven Cueto, CEO of Influencer Republik.

Influencer Republik employs various strategies that provide the framework for a brand’s digital strategy such as Social Media Marketing, Internet Advertising, Development and Design, Content Marketing, Influencer Relations, and Consulting and Education.

Around 10-15 years ago, communications were as straightforward as possible—no ifs, no buts—just to cut the message across to the reading and listening public. However, with today’s social media that totally changed the way the world communicates, it may not be the same as before anymore. Today, Social Media Marketing involves careful crafting of communications that are mostly tailor-fit to a specific audience based on age, gender, economic status, geography, and a host of other factors that need not be ignored to create a powerful social media message.

Today, measuring the effectivity of communications, if it was able to convey the message it needed to be conveyed, is systematically and scientifically measured through metrics and other forms data analytics to quickly and efficiently determine if the market was able to receive the message of a brand loud and clear and more importantly, if the message will resonate in the minds of the targeted audience.

“As an agency, we are moved to create strategies depending on what the audience is interested and like, with a proven track record of designing campaigns based on what the audience wants. We have created campaigns in the fields of arts and entertainment, business, and finance, even lifestyle areas like home and parenting, health and fitness, fashion, beauty and personal care, food and drinks, shopping, fashion, even automotive. We can devise online content that caters to specific and targeted audiences that will draw them in based on client’s objectives,” adds Joven Cueto. To know more about Influencer Republik and its range of services and how they can help you in your brand’s goals, visit and Influencer Republik social media pages on Facebook, Instagram, Twitter, Pinterest.