This retail store breaks ground for the future of design

Published June 24, 2021, 3:31 PM

by AA Patawaran

The Eames-inspired building on the rise will house a furniture museum, a co-working space, and a rooftop restaurant

INTO THE FUTURE CWC Interiors buried a time capsule to immortalize the groundbreaking of its Future Design Center. This memento contains design plans and letters of well wishes from CWC partners.

In anticipation of its 30th anniversary next year, CWC Interiors, a high quality interior and architectural furniture and furnishings store managed by CWC International, is taking a big leap into the future.

Early this month, it broke ground right in the heart of Makati for the highly anticipated CWC Design Center, which is slated to be completed just in time for CWC Interiors’ 30th year. Aside from celebrating a milestone in the company’s history, it is also metaphorically designed as a portal into what’s ahead as well as a way of ushering in a new era of growth and giving back. Among CWC Interior’s commitments is to design that is always evolving, with much room for growth and development, not only for the company, but also for the entire industry.

The CWC Design Center is a testament to the evolution and growth of our company. From a firm that was dealing initially in just furniture, it now offers over 32 world-renowned brands. CWC Interiors aims to invest in the future of design and architecture by offering the best that the world has to offer under one iconic Eames-inspired building, right here in the Philippines,” said CWC president and CEO Fred H. Yuson. His wife Sarah Yuson and son Shaun were also at the groundbreaking to show full support for the project.

THE FUTURE IS HERE AND NOW CWC president and CEO Frederick H. Yuson (right) joined by his family, his wife Sarah, and his son Shaun

Initial plans, premised on the goal of bringing the best of mid-century design to Filipinos, include the showcase of iconic designs and original pieces from CWC’s roster of international brands well known in the interior design and architecture circles. Eventually, the CWC Design Center will house a furniture museum, a co-working space, and a rooftop restaurant. What the center is resolved in building is a venue in which architects and designers, both established and emerging, can exchange ideals, ideas, insights, and techniques, fostering learning and creativity in the evolving design industry.

The center aims to provide a venue where seasoned architects and designers can exchange ideas and collaborate with the younger generation.

In designing the building, master architect Jojo Tolentino of Aidea drew from principles that make world-class, iconic, and sustainable design. He describes it as “a design center that invests in the future here and now. “Innovative, a game changer in the industry,” the center will highlight a showroom for CWC Interior’s premium, high quality pieces, the very best of modern and iconic designs. The building will boast of LEED Certification, a globally recognized symbol of sustainability achievement and leadership.

AT THE GROUNDBREAKING. CWC supporters, from left: Fred Sibug, Art Alcantara, Rep. Luis Campos, Fred H Yuson, Arch Jojo Tolentino, Jed Poblete, Edmund Vengco, Lad Mojica, Ernesto Moya, and Carlos Sario

The furniture museum, open to the public for regular tours, will feature modern and classic pieces curated to tell the history of furniture design. It will also host design talks with industry leaders.

Furniture at the co-working space will consist of pieces from CWC’s roster of premium brands, providing a live experience of an office space environment that features the latest in design trends, as well as upcoming design innovations.

On the top floor, CWC Solutions, Inc., which, as its name suggests, will provide conceptualization, layout, and design services to those looking for expert ideas and executions for renovation and construction of office and commercial spaces.

THE FUTURE IS HERE AND NOW CWC president and CEO Frederick H. Yuson (right) joined by his family, his wife Sarah, and his son Shaun

“This is truly the culmination of all the hard work, and a great vision that is finally coming to life,” said Yuson, who led the groundbreaking ceremony on June 7. CWC’s partners and stakeholders were all present to celebrate this momentous feat. Also present was Architect Fred Sibug, the immediate past president of the Philippine Institute of Architects. So were government officials such as Rep. Luis Campos, barangay captain Ernie Moya of San Lorenzo, Councilor Dennis Almario, and Kagawad Carlos Sario.

https://shop.cwcinteriors.com.ph/

 
CLICK HERE TO SIGN-UP
 

YOU MAY ALSO LIKE

["home-design","lifestyle","lifestyle"]
[2740245,2769922,2769608,2769406,2769517,2769349,2768280]