Technology driven, STI Holdings brings data science to mainstream Philippine education

Published February 18, 2021, 9:28 AM

by Enzo Luna

Opportunities of going to school during the pandemic were barely interrupted because of the lockdowns and quarantines. Aside from it, the government needs to be sure that students are safe and protected from the transmission of the COVID-19 virus, thus home schooling became part of the new normal.

Yet the hunger for education did not stop there. Young Filipinos will now get the opportunity to become part of data science, dubbed by experts as the career of the future, as STI Holdings announced that its network of schools began offering programs related to the much sought-after field of study nationwide in School Year (SY) 2020-21.

In a disclosure to the Philippine Stock Exchange (PSE), the company said that STI Education Services Group (STI ESG), the company’s biggest subsidiary, and STI WNU are offering programs leading to a Bachelor of Science degree in Retail Technology and Consumer Science and a two-year Associate degree in Retail Technology.

Under the programs, students are expected to apply data science and business analytics to drive understanding of the changing market and consumer behavior, as well as to employ disruptive technologies. They will likewise be trained to utilize omnichannel retail marketing strategies to satisfy the changing consumer demands and varying purchasing habits.

Upon graduation, students of the said programs will be ready for the future of work with specialized skills in the areas of Retail Marketing, Consumer Psychology, Information Technology and Data Science. Graduates may become business analytics professionals, big data analysts, consumer analysts, consumer scientists, data scientists, digital marketing e-commerce specialists, and e-business data managers, among others.

Meanwhile, iACADEMY now offers programs leading to Bachelor of Science degrees in Computer Science, major in Data Science and major in Cloud Computing, respectively.

Under the Data Science program, students would be able to develop, analyze, and apply algorithmic principles in computer science. This would be done through a thorough training in computer science, statistics, data mining, and machine learning, enabling organizations to make data-driven decisions.

The Cloud Computing program, meanwhile, exposes students to such technologies that would enable them to design, implement, manage, and maintain local and wide area networks. Through the program’s partnership with Amazon Web Services, students are given the opportunity to gain globally recognized cloud computing certification.

Upon graduation, students of the said programs may pursue the following jobs and careers: programmer, enterprise or network architect, data analyst, data scientist, program manager, and MIS director, among others.

The Commission on Higher Education has given STI ESG, STI WNU, and iACADEMY their respective permits to offer these new programs.

“We are certainly proud to offer these courses at a time when technology has even become more relevant in people’s lives,” said STI Holdings President and CEO Monico V. Jacob.

“Just recently, the Bangko Sentral came out with data saying that e-wallet transactions have more than tripled due to the COVID-19 pandemic, showing a significant increase in the use of technology. This development just affirms STI Holdings’ decision to offer these new courses, which is a testament to our commitment to advancing the use of data science for our country’s progress,” he added.

“We have already seen before that more and more data science-related jobs and careers will be created in the future. It’s actually happening now, and it will continue to unfold in the coming years. This is why we wanted our youth to become more prepared and equipped to take on this trend and get ahead in the game,” said STI Holdings Chairman Eusebio H. Tanco.

Meanwhile, STI ESG recently partnered with Smart Communications and Globe Telecom to help provide its students with continued learning powered by technology amid the COVID-19 pandemic.

As part of its commitment to focus on its core business of education, STI ESG has sold its 20% stake in Maestro Holdings, as disclosed to the PSE on December 15, 2020.

STI Holdings posted a net income of ₱89.1 million for the three-month period ending December 31, 2020. This is lower compared to the ₱152.6 million figure registered in the same period in 2019. The 2020 figure is due to the impact of the ongoing pandemic. Beginning SY2020-21, STI Holdings’ Fiscal Year starts on July 1 and ends on June 30 the following calendar year.