The SM Store has arrived in La Union and it’s making waves with a bold new look that perfectly captures the energy and creativity of Gen Z. The newly opened SM Store La Union embraces a Gen Z-inspired design that’s bolder, brighter, and more dynamic than ever, reflecting the fun, expressive,...
SAN FERNANDO CITY, La Union – This province formally opened its Christmas village on Monday night, Dec. 1, with the theme “Naragsak a Paskua” at the Speaker Pro Tempore Francisco I. Ortega Convention Center Complex in Barangay Sevilla here. Gov. Mario Eduardo C. Ortega, Vice Gov. Eric Sibuma,...
SAN FERNANDO CITY, La Union – The “Naragsak a Paskua” Christmas village will open on Monday, Dec. 1, featuring a 17-meter giant Christmas tree with almost 900 “parols” (Christmas star) at the Speaker Pro Tempore Francisco Ortega Convention Center Complex. Gov. Mario Eduardo C. Ortega...
SAN FERNANDO CITY, La Union – The provincial government of La Union (PGLU), through the Media Affairs Office, toured media practitioners to various places emerging as tourist attractions in the second district of the province from Nov. 26-27. Around 40 media practitioners from Pangasinan, La...
The north welcomes a new destination for timeless elegance as The Watch Store opens its newest branch at SM City La Union, showcasing a selection of timepieces that bring together global craftsmanship and contemporary design. Celebrating the opening of The Watch Store at SM City La Union with...
Surf’s up, La Union—a fresh wave is rolling in with sun-soaked hangs, immersive art, and first-in-the-region finds that match Elyu’s laid-back cool. SM City La Union isn’t just a Gen-Z mall, it’s dropping a whole new aesthetic that perfectly fits right in the vibe of the country 's...
The Department of Public Works and Highways (DPWH) filed on Thursday, Nov. 6, two more cases before the Philippine Competition Commission (PCC) against contractors and personnel accused of bid rigging in infrastructure projects in Davao Occidental and La Union. The DPWH said the filing was...
The provincial government of La Union is enforcing a ban on sale and distribution of alcoholic beverages to minors as well as consumption in public and private settings with exemption. The provincial council approved Provincial Ordinance No. 498-2025 titled “An Ordinance to Protect Minors and the...
DAGUPAN CITY – The Philippine Coast Guard (PCG) rescued a male beachgoer from drowning in the sea of Barangay Urbiztondo, San Juan, La Union, on All Saints’ Day. The victim was waving for help when he was spotted by PCG personnel conducting bay watch monitoring in line with “Oplan Biyaheng...
CAMP DIEGO SILANG, San Fernando City, La Union – Marijuana valued at P22.6 million was destroyed in eradication operations by the Philippine Drug Enforcement Agency and police in the mountainous areas of Ilocos Sur and La Union from Oct. 23 to 25. Police Brig. Gen. Dindo R. Reyes, Police Regional...
Rising along the shoreline of the Surfing Capital of the North, SM City La Union stands as an architectural ode to coastal living, where nature, sustainability, and modern design flow together in harmony. Just a few waves away from Pagdaraoan Beach, SM’s 89th mall reflects SM Supermalls’ vision...
SAN JUAN, La Union – The annual La Union Surfing Break (LUSB) formally opened on Friday at Waves Point, Barangay Panicsican, this town. Gov. Mario Eduardo C. Ortega encouraged foreign and domestic tourists to join crowd-drawing activities in the event now on its 20th year. "We invite our locals,...