Senate President Pro Tempore Panfilo “Ping” Lacson has filed a bill seeking to establish a Philippine national coffee industry development program in support of the country’s local growers. Lacson noted that coffee “is life for many Filipinos, but for our local growers, it 's a daily...
The country is facing a challenge in meeting the increasing demand for coffee amid limited local production, the Philippine Coffee Board, Inc. said. Coffee Board President Pacita “Chit” Juan shared that the country’s demand for coffee is around 150,000 to 200,000 metric tons (MT), however,...
AVANT GARDENER Yvette Tan Two weeks ago, I sat down with Chit Juan, president of the Philippine Coffee Board to discuss the state of Philippine coffee, especially after two years of pandemic lockdown. Last week’s column focused on producers. Now, we focus on consumers. Even as Philippine coffee...
AVANT GARDENER Yvette Tan I sat down with Pacita “Chit” Juan, president of the Philippine Coffee Board to discuss the state of Philippine coffee, especially after two years of pandemic lockdown. There are two ways to look at this. One is, from the side of the producers, which for this purpose...
Selling coffee branded Philippine-made has become a marketing trend for cafes. It has become a way to appeal to coffee drinkers who want to drink sustainable coffee while supporting the local industry. But selling coffee with Philippine origins comes with a lot of responsibilities, according to Ros...
Over the past years, coffee production in the country has been dwindling despite the growing demand for it. Aging farmers, coffee growers switching to other crops, and conversion of agricultural land to real estate are all contributing factors to this decline. In a bid to address these...
AVANT GARDENER Yvette Tan I got to listen to the Department of Agriculture’s (DA) Undersecretary for High Value Crops and Rural Credit Evelyn G. Laviña discussed the revised Philippine Coffee Roadmap, which is due to be released late this year. The Roadmap is a collaboration between the...
