The Philippines’ Board of Investments (BOI) has approved and granted pioneer status to the P2.28 billion PETValue Philippines, set to be the country’s first bottle-to-bottle, food-grade recycling facility. The multi-phased project is a partnership between Coca-Cola Beverages Philippines,...
Soda brand RC Cola Philippines created online buzz last month with its not-so-usual campaign ad. The same goes with its latest ad. If you think the madness ended with the mother-son drama and their bottle heads back cups, well you’re in for another weird ride. The brand’s new ad started off...
Global beverage giant Coca-Cola today announced the appointment of home-grown and returning Filipino talent Tony Del Rosario as president of Coca-Cola Philippines starting January 1, 2021. Del Rosario will also serve as vice-president of franchise operations for Coca-Cola East Region (PH,...
We spoke with the marketing head of RC Cola’s marketing and here’s what he had to say about their ‘crazy’ commercial It’s been over a week since a soft drinks brand released its now viral ad, and people still talk about it. Through all the funny comments and fun discussions , we decided...
That RC Cola commercial has recently been the talk of the town. It was absurd, truly. There’s no other way to describe it. Not of poor taste, mind you, but just plain nonsensical. It didn’t make any sense that there was no point trying to understand why it was done that way. In terms of...
It's funny, dramatic, and weird! Most of all, it will freak you out! That's how netizens describe the latest softdrink ad for RC Cola which premiered on Nov. 26. Entitled "Nyahahakbkxjbcjhishdishlsab@!!!! Basta RC Cola!" the video has been viewed more than 147,000 on YouTube as of this posting....
Coca-Cola Philippines said it is on track to achieve its energy efficiency goals throughout its operations, with 65 percent of its total energy consumption in its domestic operations being ourced from renewable energy. In 2010, Coca-Cola set out to reduce the carbon footprint of “the drink in...
Coca-Cola Beverages Philippines, Inc. (CCBPI)—the bottling arm of Coca-Cola in the country—has expanded its Balik Pinas program to national scale to reach more repatriated overseas Filipino workers (OFWs) and help them start their own business at home. Gareth McGeown, CCBPI President and CEO....
Coca-Cola Beverages Philippines, Inc. (CCBPI), the bottling arm of C oca-Cola in the Philippines , has tapped the country’s leading automotive company, Toyota Motor Philippines, Corp. (TMP), and leasing partner, Orix Rental Corporation (ORC), to provide new vehicles for its sales...
From left: Robert Bautista, General Manager of SA UN. Ave; Marko Rivera, SPH Automobile Sales; John Albert Ayro, Sr. Manager, National Fleet, PCPPI; Alvin M. Valencia, Sr. General Manager, Luzon 1, PPCPI; Willard Keng, EVP, SA UN. Ave; Ryan Mariano, Sr. Manager, Sales Info and Systems, PCPPI; Edgar...
Pepsi-Cola Products Philippines, Inc. reported that its controlling shareholder Lotte Chilsung Beverage Co. Ltd. has suspended the tender offer for the local bottler’s shares. In a disclosure, PCPPI said Lotte Chilsung said it has suspended the conduct of the tender offer for two business...
Coca-Cola Beverages Philippines, Inc. (CCBPI), the bottling arm of Coca-Cola in the Philippines, has tapped the country’s leading automotive company, Toyota Motor Philippines, Corp. (TMP), and leasing partner...