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MILO back in energizing Pinoy kids with 'Barangay Liga'

Sports | Basketball

MILO back in energizing Pinoy kids with 'Barangay Liga'

By Manila Bulletin Sports

MILO Philippines is back in energizing the summer season of Filipino kids with its innovative grassroots sports program – MILO Barangay Liga.

Participants in the MILO® Barangay Liga

As sports activities slowly reopens on the ground, Milo launched its summer leagues anew with hundreds of kids from various barangays in the country showcasing their skills on the court.

“It is with excitement that we welcome our Champion kids from the couch to court again, and see them playing on a team setting. At the MILO Barangay Liga, we see teamwork, discipline and respect in action,” said MILO sports executive Carlo Sampan.

“Aligned with the brand’s purpose of nourishing kids’ journey to success with nutritious energy and inspiration to grow with sports, the MILO Barangay Liga served as a platform for kids to develop their skills, build confidence, and become a role model to their peers. More than that, we see a lot of potential talents that we can hone and build as champions in and outside the court,” he added.

Parents were also in full support of their kids as these kinds of activities provide their children the physical and social interactions they need.

MILO Barangay Liga is well-supported by local government units, as it is aligned with their development programs for the youth.

MILO Philippines and the Department of Education have proven to parents across the country that there are opportunities to adapt and continue their child’s champion journey at home.

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