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Business

Puregold transforms its member stores into one-stop shop

Business

Puregold transforms its member stores into one-stop shop

By Bernie Cahiles-Magkilat

Puregold, the country’s most aggressive supermarket chain, has launched the Aling PuringApp to transform every “Aling Puring” member store into a one-stop shop.

Aling PuringApp, its newest Ka-Asenso platform aims to strengthen Puregold’s commitment to help sari-sari store and small business owners and promote entrepreneurship in the country.

“Puregold is equipping Tindahan Ni Aling Puring members with an app that will allow them take advantage of e-negosyo opportunities. Sari-sari store owners can now become the community’s hub for basic essentials, and paying bills or telco load," said Puregold president Vincent Co at the launch Thursday, May 20 during the opening of the PuregoldTindahan Ni Aling Puring Negosyo Convention with the theme “Tuloy Natin Ang Pagsasama, Tuloy Natin Ang Pag-Asenso.”

The app provides exclusive benefits and e-negosyo opportunities including telco load, bills payment, and cash-in so entrepreneurs can further grow their businesses. The new app is also connected to the Puregold Mobile app for easy ordering and replenishment of stocks and exclusive deals and offers.

Tindahan Ni Aling Puring is Puregold’s customized holistic membership program that allows sari-sari store and other business owners to increase the potential for their net earnings. The program gives its over 600,000 members the opportunities to earn points, which are equivalent to rebates that they can use to shop at Puregold.

Members enjoy free delivery, business financing assistance, and even free insurance for members. They also have access to Dealskarte and Ka-Asenso promo packs for added savings and points, exclusive events, and added businesses such as loading and food to go under their KAINdustriya program.

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