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Manila Bulletin devider Lifestyle devider People and Events devider Globe's collaboration with Daon and Co. introduces new beauty and wellness experiences

Globe's collaboration with Daon and Co. introduces new beauty and wellness experiences

Celebrating the future of wellness

Published Aug 4, 2026 04:44 pm
Will Devaughn, Rachel Quek, and Sam Ajdani (Photos: Daon & Co.)
Will Devaughn, Rachel Quek, and Sam Ajdani (Photos: Daon & Co.)
As wellness continues to take center stage in the beauty industry, Korean beauty and wellness company Daon and Co. is bringing a more personalized approach to self-care through a new partnership with Globe.
The collaboration introduces AI-powered wellness experiences to Globe customers, combining Korean wellness philosophy with technology to make self-care more accessible in everyday life. The initiative is designed to help consumers find balance amid today's increasingly connected and fast-paced digital lifestyle.
The official partnership was launched last July 23, at Medusa at the Palace, Bonifacio Global City. Executives from Globe, including chief marketing officer KD Dizon, Globe VP and head of Consumer Mobile Eric Leif Tanbauco, and chief commercial officer Darius Delgado, were present as well Daon and Co.’s chief executive officer Rachel Quek. Some personalities, such asWill Devaughn and actress Nikki Valdez with husband Luis Garcia, graced the event.
"Our role goes beyond enabling connections. We also want to help our customers make meaningful use of those connections in ways that support their everyday lives," said KD. "Through our partnership, we are introducing experiences that encourage customers to reconnect with themselves, whether through simple wellness rituals, expert guidance, or rewards that promote personal wellbeing."
As part of the partnership, Globe customers can enjoy wellness benefits tailored to their lifestyles. Prepaid subscribers can redeem exclusive vouchers through Globe Rewards+ on the GlobeOne app, while postpaid customers celebrating their Globe anniversaries may receive curated self-care kits and wellness offers.

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