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Manila Bulletin devider Drive devider Changan's luxury brand, AVATR, coming in Q3 of 2026

Changan's luxury brand, AVATR, coming in Q3 of 2026

AUTO iCON Group set to be distributor

Published Jun 15, 2026 05:38 pm

At A Glance

  • Changan's luxury electric vehicle brand, AVATR, will soon enter the Philippine market.
  • The brand will be brought in by Autowise Ventures Inc. (AUTO iCON Group).
  • The brand is set to start its model lineup in the Philippines with the AVATR 11, a luxury SUV, and the AVATR 12, a luxury executive sedan.
Changan’s luxury electric vehicle brand, AVATR, will soon enter the Philippine market. The brand will be brought in by Autowise Ventures Inc. (AUTO iCON Group), which has just officially signed its distributorship agreement with AVATR.
This partnership marks a significant milestone for both companies, united by a shared vision of delivering luxury, smart, and sustainable mobility solutions to the Philippine market.
About AVATR
AVATR 11
AVATR 11
AVATR is a luxury intelligent electric vehicle brand that combines cutting-edge technology, sophisticated design, and innovative mobility solutions to deliver a new generation of luxury electric vehicles. As one of China's fastest-rising luxury EV brands, AVATR combines cutting-edge technology, intelligent mobility, and sophisticated design to create a new generation of luxury electric vehicles.
AVATR 11
AVATR 11
“The Philippine-market is gaining a strong momentum in the new energy vehicle segment as buyers become increasingly aware of and open to alternative mobility solutions. AVATR is here is to introduce and elevate the experience of what luxury mobility should be.”, said Guan Xin, Vice President, Changan Auto Group.
AVATR 11 interior
AVATR 11 interior
The brand is set to start its model lineup in the Philippines with the AVATR 11, a luxury SUV equipped with a dual-motor system producing up to 578 HP, and capable of accelerating from 0–100 km/h in just 3.9 seconds.
AVATR 12 interior
AVATR 12 interior
AVATR 12
AVATR 12
AVATR 12 interior
AVATR 12 interior
Its second model will be the AVATR 12, a luxury executive sedan that features the brand’s advanced “4D Intelligent Cockpit”, delivering a highly immersive and connected driving experience. Joining the lineup this year is the AVATR 07, the brand’s urban SUV and the first AVATR model to offer both Pure Electric (BEV) and Extended Range (REEV) powertrains, providing customers with greater flexibility and convenience.
From left: Guan Xin, Vice President, Changan Auto Group, and Dexter Co, Chairman and CEO of Autowise Ventures Inc.
From left: Guan Xin, Vice President, Changan Auto Group, and Dexter Co, Chairman and CEO of Autowise Ventures Inc.
"Our goal is for AVATR Philippines to become the future and epitome of EV luxury in the country. With AVATR's impressive brand heritage, innovative technologies, and exceptional vehicle lineup, we believe it is well-positioned to be at the forefront of the luxury mobility segment while delivering luxury vehicles backed by proven and trusted EV technology," said Dexter Co, Chairman and CEO of Autowise Ventures Inc. (AUTO iCON Group).
AVATR is scheduled to make its official Philippine debut in the third quarter of this year, supported by full-service 3S dealerships strategically located in Alabang and Bonifacio Global City.
About AUTO iCON Group
Autowise Ventures Inc. (AUTO iCON Group) has over two decades of experience in the automotive industry, building a reputation for bringing globally recognized brands closer to Filipino consumers. Through its commitment to excellence, customer satisfaction, and innovation, the company continues to strengthen its position as a trusted player in the local automotive landscape.

Related Tags

battery electric vehicle (BEV) Plug-in Hybrid Electric Vehicle (PHEV) AVATR
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