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Manila Bulletin devider Lifestyle devider Arts and Culture devider All fandoms unite: Toycon PH 2026 to open with Thrilljoy Circus Manila

All fandoms unite: Toycon PH 2026 to open with Thrilljoy Circus Manila

Published Jun 7, 2026 01:52 pm
The largest pop culture convention in Southeast Asia returns as Toycon Philippines celebrates its 23rd anniversary in partnership with the Pop Life Festival. Happening on June 12 to 14, 2026 at the SMX Convention Center Manila, this year’s theme, “All Fandoms, One Toycon,” will transform the venue into a unified space for collectors, creators, and fans across every genre, bringing together diverse communities in a shared celebration of pop culture.
Brian Mariotti, founder and CEO of Thrilljoy
Brian Mariotti, founder and CEO of Thrilljoy
The opening night on June 12 will culminate in the Thrilljoy Circus Manila, a ticketed fan and collectors’ experience at Hall 4 of the SMX Convention Center Manila. As part of the Pop Life Festival, the event will feature special guest Brian Mariotti, founder of Thrilljoy and former CEO of Funko, who will personally lead the launch of the Thrilljoy Asia Pix! limited-edition collectibles. The lineup includes Pix! Aswang, Pix! Bloo x Reen Barrera, Pix! Big Boy Cheng, Pix! Monkey Boy by Harvey Tolibao, Pix! Prayer by Reen Barrera, and the Thrilljoy Party Box Set.
“This is a major moment for us,” said Guenther Hake, CEO of Pop Life. “We will officially launch the highly anticipated Thrilljoy collectibles at Toycon and close the night with the energy of the Pop Life Festival. Having Brian Mariotti with us reflects our commitment to building meaningful, fan-first experiences for the community.”
The Thrilljoy Circus Manila was redesigned based on community feedback, with improvements aimed at enhancing the fan experience. Guests experienced a smoother check-in process, a carnival-inspired atmosphere with interactive games and prizes, and exclusive event-only collectibles designed for collectors and fans alike. The event also features special performances and appearances by Jed Madela, The Dawn, Tommie King, A!KA, DIV9, and DJ Razy, alongside exclusive appearances by Brian Mariotti, including prototype showcases, Pix! reveals, and special drops celebrating Filipino pop culture. The launch marks the first-ever introduction of Thrilljoy Pix! collectibles in the Philippines, setting a new benchmark for fan-driven events in the region.
The Thrilljoy Circus Manila Party will be held as a separate ticketed event with a strict four-ticket-per-person limit, drawing strong demand from collectors and fans.

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