Sta. Lucia officially launches latest flagship project in Manaoag, Pangasinan, the Sta. Monica Lake Residences
By MBrand
Executives from Sta. Lucia Land Inc., 1 Premiere Land Marketing Company, Sugar Hind Company, and the local government of Pangasinan gather for the ribbon-cutting ceremony to unveil the Sta. Monica Lake Residences. (Photo: Sta. Lucia Land)
Lakeside living in the north starts now!
With a stunning sunset in the background, attendees of the grand launch of the Sta. Monica Lake Residences witnessed a milestone moment unfolding before their very eyes.
Sta. Lucia Land, Inc. and 1 Premiere Land Marketing Co. hosted a lovely grand launch event to officially unveil and introduce its latest flagship project in Manaoag, Pangasinan. Held on May 2, 2026, the event opened with a lively performance of cultural dancers accompanied by the joyful music of drummers and a live band.
Towards the main program, a blessing ceremony officiated by Rev. Father Jerome Geronimo was held, which was then quickly followed by a momentous ribbon cutting ceremony done at the grand entrance gate of the property.
Sta. Lucia Land executives: President Exequiel Robles, Brand Ambassador Bea Alonzo, and Mayor Jeremy Agerico Rosario during the exchange of memorabilia
Significant individuals who led the ribbon-cutting ceremony included the top executives from Sta. Lucia, including President and CEO Exequiel Robles, Director Irene Robles, Mall Vice President for Finance and Admin Annie Robles-Andres, and Mall Vice President for Marketing and Mall Operations Zaldy Santos.
1 Premiere Land Marketing Company President Augustine Cayabyab Jr. and Vice President Ellen Dimaculangan were also among the distinguished individuals. 1 Premiere Land Marketing Company is the exclusive marketing arm of Sta. Lucia Land for this project.
From the Local Government of Manaoag, Pangasinan, esteemed Mayor Jeremy Agerico 'Doc Ming' Rosario was all smiles as he joined in the unveiling of Sta. Monica Lake. Mayor Ming Rosario was also joined by Mayor Ramon Ronald V. Guico IV of Binalonan, representing Governor Ramon "Mon-Mon" V. Guico III; Board Members Hon. Jerry Rosario and Hon. Marinor De Guzman.
Sta. Lucia Land Brand Ambassador Bea Alonzo was joined on stage by distinguished individuals during the event's closing. (Photo: Sta. Lucia Land)
Completing the roster of personalities was Jose De Venecia III of Hind Sugar Company Inc. The said company is Sta. Lucia’s joint venture for this project.
As the ceremony wrapped up, Mayor Jeremy “Ming” Rosario gave a warm and encouraging message expressing his delight that such a project had materialized and how it could generate great opportunities to benefit the municipality. In his remarks, the mayor stated that Sta. Monica Lake Residences is a game-changer, as such a property concept has never been developed in Manaoag, Pangasinan.
With much anticipation, the audience cheered and applauded as Sta. Lucia Brand Ambassador and actress Bea Alonzo made an appearance to join SLI President Robles and Mayor Ming Rosario for the exchange of memorabilia portion. Robles presented a property-scale model to Mayor Ming Rosario; in turn, Mayor Ming Rosario presented a commemorative key to the municipality to Robles.
Sta. Lucia Land President Exequiel Robles with Sta. Lucia Brand Ambassador Bea Alonzo (Photo: Sta. Lucia Land)
Several investors who already secured their premier property in Sta. Monica Lake Residences were recognized and acknowledged, as they were also invited to the stage and received a plaque of gratitude and won exciting prizes from a raffle.
In the closing moments of the event, Bea Alonzo sat for an engaging discussion about the idea of lakeside living, her experiences in property investing, and being part of the Sta. Lucia family for more than ten years. Alonzo shared how she bought her very first property at the age of 15 under the Sta. Lucia company.
The rising Sta. Monica Lake Residences covers over 43 hectares of land and will feature a stunning man-made lake area to be built with a lighthouse. As a lake community development, the property is ideal for those who prefer a home space surrounded by lush greenery and inspiring nature views. The property also has very spacious open areas to encourage outdoor recreational activities such as running or picnicking.
Sta. Lucia Land executives: President and CEO Exequiel Robles, Mall Vice President for Finance and Admin Annie Robles-Andres, Supermarket Manager Mara Manahan, Brand Ambassador Bea Alonzo, and Director Irene Robles with 1 Premiere Land Vice President Ellen Dimaculangan and 1 Premiere Land President Augustine Cayabyab Jr. (Photo: Sta. Lucia Land)
Additionally, Sta. Monica Lake Residences will feature a multipurpose clubhouse complemented by lifestyle amenities such as a swimming pool and basketball court, creating spaces designed for leisure, wellness, and community gatherings. The developer also revealed the possibility of establishing a future condotel within the subdivision, further enhancing the property’s potential as a lifestyle and investment destination in Manaoag, Pangasinan.
With the launch, property investors are invited to witness the beauty of Sta. Monica Lake Residences and secure a property of their own in the Pilgrim Center of the North. For inquiries, investors can reach out to 1 Premiere Land Marketing Company at (via mobile) 09063258304 and 09505389694 or (via landline) 8.635.4011.