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Manila Bulletin devider Drive devider 10th Philippine International Motor Show set for June 4 - 7

10th Philippine International Motor Show set for June 4 - 7

Published May 12, 2026 04:03 pm

At A Glance

  • The 10th edition of the Philippine International Motor Show (PIMS) is set to happen from June 4-7, 2026 at the World Trade Center, Metro Manila.
  • The 10th PIMS will feature car exhibits and driving experience activities from 17 of the automotive brands.
The 10th edition of the Philippine International Motor Show (PIMS) is set to happen from June 4-7, 2026 at the World Trade Center, Metro Manila. The biennial flagship motor show of the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) marks a milestone 10th staging with the theme, “Forward in Every Drive.” The theme reflects the collaborative industry approach to addressing evolving mobility demands, with a focus on delivering solutions that are relevant, efficient, and innovative.
The 10th PIMS will feature car exhibits and driving experience activities from 17 of the automotive brands, offering a comprehensive showcase of the latest industry trends and innovations. Participating brands include BAIC, Chery, Foton, Geely, Honda, Isuzu, Jetour, Kia, MG, Mitsubishi, Nissan, Omoda and Jaecoo, Subaru, Suzuki, Tesla, Toyota, and VinFast.
In his opening remarks during the official launch, CAMPI President, Jose Maria Atienza, said that the tenth edition of PIMS “underscores CAMPI’s aim in fostering a vibrant and competitive auto industry. One that is always moving ahead as a primary mobility provider to the Filipino motorists, and constantly evolving with appropriate technologies and solutions to address the changing customer needs.”
From left: Officers of CAMPI; Victor Vinarao of Mitsubishi Motors Philippines Corp.; Atty. Rhys Alexei Murillo of Nissan Philippines, Inc.; Jing Atienza of the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI); Robert Carlos of Isuzu Philippines Corp.; and Atty. Louie Soriano of Honda Cars Philippines, Inc.
From left: Officers of CAMPI; Victor Vinarao of Mitsubishi Motors Philippines Corp.; Atty. Rhys Alexei Murillo of Nissan Philippines, Inc.; Jing Atienza of the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI); Robert Carlos of Isuzu Philippines Corp.; and Atty. Louie Soriano of Honda Cars Philippines, Inc.
Atienza also emphasized the motor show’s relevance as the country confronts challenges related to the ongoing fuel crisis. “CAMPI member brands will present various choices and options, knowing full well that there is no single solution to the problems we face today and those that we will surely encounter from hereon,” he said.
Members of the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI)
Members of the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI)
This milestone edition is expected to be the largest and most dynamic yet, showcasing more than 150 vehicle models, including around 75 electrified models, representing approximately 50% of the lineup. Visitors can also look forward to product launches and previews from several brands, alongside dedicated displays focused on energy efficiency, new technologies, and smarter mobility solutions.

Related Tags

Chamber of Automobile Manufacturers of the Philippines Inc. (CAMPI) Philippine International Motor Show (PIMS)
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