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Manila Bulletin devider Business devider Trade & Industry devider Global flavors, Filipino favorites, & lifestyle brands take center stage at Franchise Asia 2026

Global flavors, Filipino favorites, & lifestyle brands take center stage at Franchise Asia 2026

Published Apr 30, 2026 01:43 pm
First Row L-R: TEXTS Founder Rosalie Pañares, Mango Royal Milkshake Operations Officer Mar Chris Bautista, Common Plate Ventures Inc. (Manoy) Managing Directress Millicent Chua, Redbox Pizza CEO Ma. Anjellica B. San Miguel, TULUA Nailspa & Café CEO and Operations Manager Andrea Natividad, SkinTrends Medical Director Dr. Joy Gonzales 
Second Row L-R: Francorp Philippines Vice Chairman Dr. Ma. Alegria
First Row L-R: TEXTS Founder Rosalie Pañares, Mango Royal Milkshake Operations Officer Mar Chris Bautista, Common Plate Ventures Inc. (Manoy) Managing Directress Millicent Chua, Redbox Pizza CEO Ma. Anjellica B. San Miguel, TULUA Nailspa & Café CEO and Operations Manager Andrea Natividad, SkinTrends Medical Director Dr. Joy Gonzales 
Second Row L-R: Francorp Philippines Vice Chairman Dr. Ma. Alegria "Bing" S. Limjoco, Papa Burger OPC Operations Manager Aira Joy Alvarez, KEEP Ventures Corp. (CASY PH) Co-owner and Operations Manager Ethan Chan, Chong’s Food Corporation General Manager Franz Mercado Dalinoc, Samgyupsalamat Executive Director Engr. Daryl Dexter Julio, Crazy Curry Managing Director Stephen Po, Mayet Dela Rosa Fine Jewelry Corporate Secretary Trisha May Dela Rosa, Francorp Philippines CEO Sam Christopher Lim and Francorp Philippines Managing Director Noel Siggaoat
For three decades, Francorp Philippines has been the silent engine behind the nation’s most iconic franchise success stories like Jollibee, Goldilocks, Potato Corner, TGP, Shawarma Shack and so much more. Now, as it celebrates its 30th milestone year, the franchise powerhouse is pulling back the curtain on the next generation of market leaders.
During the Franchise Asia Philippines (FAPHL) Expo 2026 on April 24–26 at the SMX Convention Center Manila, the Franchise Launch Pad will serve as the ultimate launchpad. On opening day, Francorp will unveil a handpicked "Class of 2026"—13 visionary brands across food, retail, and service that are primed to redefine the Filipino consumer experience. For the aspiring franchisee, this isn't just an event; it’s a first look at their possible personal franchise success story.
Global flavors & modern comforts
Franchise leader Francorp presents a diverse selection of international culinary inspirations and modern food concepts designed for the contemporary palate: Samgyupsalamat, the pioneer of unlimited Korean BBQ in the Philippines; Crazy Curry, the home of the first and original curry fried chicken; and Redbox Pizza, known for its malunggay-infused pizza with a healthy twist.
Savory favorites & grills
These homegrown concepts celebrate local flavors, from traditional roasted delights to innovative chicken offerings. This category highlights Chong’s Chicken Inasal, a fast-rising homegrown inasal favorite and MANOY (Manok, Baboy, Atbp.), a modern Filipino rotisserie for everyday meals.
Everyday snacks & sweet treats
Next in the lineup are concepts satisfying cravings with time-honored snacks, refreshing fruits, and value-driven favorites. Included here are Edelyn’s Homemade Nuts (EHN), a trusted, award-winning Filipino snack brand; Mango Royal Milkshake, delivering affordable luxury mango shakes for all; and Papa Burger, known for its sulit burgers with a Buy 1 Take 1 edge.
Beauty, wellness & tech-driven services
For entrepreneurs aiming to tap into the ever-growing lifestyle industry, these brands offer personalized care and professional services that enhance well-being and promote convenience. Leading the category are SkinTrends, providing accessible, science-backed aesthetic care; Tulua Nail Spa and Café, where nail artistry meets a wellness café experience; CasyPH, the country’s first DIY phone case vending concept; Mayet Dela Rosa, offering timeless fine jewelry and custom creations; and Thaumazo EXpress Transport Solutions (TEXTS), a leader in tech-integrated logistics.
The Franchise Launch Pad offers attendees a unique opportunity to connect directly with brand owners, explore proven business models, and discover investment-ready concepts designed for scalability and long-term success.
Championing entrepreneurial growth through franchising
For 30 years, Francorp has stood at the forefront of franchise development, helping build successful brands and empowering entrepreneurs nationwide. This year’s participation in the Expo not only celebrates its legacy but also reinforces its commitment to driving innovation and growth in the franchising sector.
“As we celebrate our 30th anniversary, our mission remains the same—to help Filipino businesses grow and succeed through franchising,” shares Francorp CEO Chris Lim. “Our participation in Franchise Asia Philippines Expo 2026 reflects our continued commitment to innovation, inclusivity, and nationwide business development.”
If you want to know your business’s franchising potential, Francorp offers free franchisability consultation and regularly conducts Franchise Your Business Seminars (FYBS) for aspiring franchisors. Visit www.francorp.com.ph or call +63917-809-9043.

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