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Manila Bulletin devider Technews devider TCL Monitors are here - in partnership with Circuit Base

TCL Monitors are here - in partnership with Circuit Base

Published Apr 22, 2026 01:10 pm
TCL Electronics officially marks a new milestone with a product line designed to redefine the intersection of work and play.
Leveraging its world-class panel expertise, TCL is set to dominate a brand-new space with the official launch of the TCL Monitor held recently at the Circuit Base flagship store in Quezon City.
TCL expands its legacy of excellence with its official entry into the Philippine monitor market.
From high-stakes professional productivity to deeply immersive cinematic experiences, this launch represents the definitive shift in viewing habits that Filipino consumers have been waiting for.
“TCL’s vision has always been to 'Inspire Greatness,' and we do that by putting innovative tech within everyone's reach. Our new monitor line is a testament to that—combining cutting-edge performance with a price point that empowers the community. We aren't just selling screens; we are providing the gateway to better productivity and world-class entertainment, made accessible through our trusted partners at Circuit Base,” says Joseph Cernitchez, TCL Brand Manager.
Redefining the view
The TCL Monitor is purpose-built to seamlessly adapt from a high-performance professional workspace to an immersive gaming setup, delivering versatility, speed, and visual precision for today’s multi-functional users.
During the launch event at Laptop Factory, guests were immersed in a dynamic presentation showcasing the cutting-edge capabilities of the new TCL Monitor lineup. The session placed a spotlight on TCL’s unique value proposition: the seamless fusion of high-speed innovation and market-leading accessibility, proving that superior performance is now within reach for every Filipino. 
TCL Brand Manager Joseph Cernitchez, TCL Assistant Product Manager Oriana Jang, Circuit Base President & CEO Margaret Tan Bueno, TCL B2B Sales Officer Alvin Racks Uy, Circuit Base Executive Officer Jovencito Almendras, and Brand Management Head Dustin Kwan.
TCL Brand Manager Joseph Cernitchez, TCL Assistant Product Manager Oriana Jang, Circuit Base President & CEO Margaret Tan Bueno, TCL B2B Sales Officer Alvin Racks Uy, Circuit Base Executive Officer Jovencito Almendras, and Brand Management Head Dustin Kwan.
Ms. Oriana Jiang, TCL Assistant Product Manager, spearheaded the product introduction and offered a strategic outlook on TCL’s entry into the local market. During her presentation, she provided key insights into how TCL’s monitor lineup is poised to disrupt the competitive Philippine market by leveraging the brand's global display expertise and a deep understanding of the Filipino consumer.
She says, “TCL isn't just a monitor brand; we are the creators of the technology itself. Unlike competitors who rely on third-party suppliers, we manufacture our own panels, allowing us to oversee every detail of the production process. This vertical integration ensures that every screen meets our rigorous standards for consistency and color. For the Filipino consumer, the benefit is clear: you no longer have to choose between 'affordable' and 'high-performance'—TCL delivers both.”
Engineered for excellence, the TCL Monitor features a 144Hz Native Refresh Rate and Precise Dimming for fluid, high-contrast visuals. With a 93% DCI-P3 Wide Color Gamut and 450 nits of Peak Brightness, colors remain vibrant and true-to-life. To support long-term productivity, the display is TÜV Rheinland certified for Flicker-Free and Low Blue Light performance, ensuring a comfortable viewing experience even during extended use.

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