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Manila Bulletin devider Property and Living devider Wilcon Depot showcases innovation and sustainability at Worldbex 2026

Wilcon Depot showcases innovation and sustainability at Worldbex 2026

Published Mar 16, 2026 04:15 pm
Building big dreams took the center stage once again as Wilcon returned to Worldbex Premier 2026, showcasing four days of newly developed visions and living upgrades at the World Trade Center Metro Manila.
This year’s Worldbex central theme, “Building Opportunities, Sustaining Lives,” is aligned with Wilcon’s vision of empowering homeowners by delivering groundbreaking solutions and qualified expertise to make their dream homes a reality. The venue welcomed over 180,000 guests, including industry leaders, suppliers, and visitors, all connected through various opportunities and meaningful interaction.
From March 12 to 15, the exhibition highlighted Wilcon’s continuing commitment to empowering Filipino homeowners and industry professionals through high-quality products, innovative solutions, and expert support.
At its booth, Wilcon featured a wide range of trusted brands tailored to Filipino home-building and renovation needs, including P.Tech, New Tech Tile, Franke, Hamden, Bellini, Zircon, Hills, Rubi, Direct Hardware, Alphalux, Atelier, Grohe, and Solutherm—that offered visitors a glimpse of the latest in design, functionality, and durability for modern living spaces.
Sanitarywares
Sanitarywares
Wilcon Deport booth
Wilcon Deport booth
Hills
Hills
Hamden and Bellini
Hamden and Bellini
Lorraine Belo-Cincochan, president and CEO of Wilcon Depot, marked the official opening of the ribbon-cutting ceremony of Wilcon’s booth. She shared, “Being part of this year’s exhibition is especially meaningful to us, as its theme, ‘’Building Opportunities, Sustaining Lives," perfectly aligns with our mission - building not just structures, but a better future for Filipino communities.”
Enhancing the exhibit experience, Wilcon also promoted its MyWilcon ABCDE+ Loyalty Program, which offered exclusive benefits for industry professionals. Architects, builders, contractors, designers, and engineers signed up for free and enjoyed privileges designed to support their projects and professional growth.
The program’s benefits also extend to Overseas Filipino Workers (OFWs) who are building or renovating homes in the Philippines. Through the loyalty program, Wilcon makes the home-building journey more accessible and convenient, even for Filipinos working abroad.
The exhibition was set at the World Trade Center Metro Manila and remained one of the most anticipated centers for trade shows and events. Among other leading local and international companies, Wilcon actively contributed innovative materials, services, and resources, which have succeeded in improving the Filipino household for years.

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