Uniqlo Jeans spotlights diversity with launch party for new denim line
By John Legaspi
Ashley Ortega, Anthony Constantino, and Romina Cunanan
When it comes to dependable closet staples, one that would definitely dominate the list is jeans. For years, the beloved pair has shifted from being a workwear uniform to a street-fashion must-have, catering to changing personal styles and a wide range of body types. That is what Uniqlo is celebrating this season as it unveils its newest line of denim pants—the jean’s power to adapt, evolve, and remain a timeless essential in every wardrobe.
The brand invited Manila’s young and stylish set to a denim party on Feb. 26, 2026, at Nokal in Makati Cinema Square to try on Uniqlo Jeans’ latest pieces, from the JW Anderson baggy jeans and straight jeans to EZY jeans and wide straight jeans. These pieces put the spotlight on the brand’s latest innovation, featuring soft cotton blends and authentic denim fabrics that offer the perfect weight for everyday wear.
Leading the party were celebrities Anthony Constantino and Ashley Ortega, modeling some of the newest designs, alongside Uniqlo senior marketing manager for PR and Sustainability Romina Cunanan.
More than just highlighting a new collection, the gathering underscored what has long made jeans a wardrobe essential—versatility, comfort, and the ability to evolve with every generation. With its latest lineup, Uniqlo once again proves that a great pair of jeans never goes out of style.