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Manila Bulletin devider Entertainment devider Hallyuwood devider 'BTS The City Arirang' to be launched in Seoul

'BTS The City Arirang' to be launched in Seoul

Published Feb 27, 2026 05:31 pm
BTS (Big Hit Music)
BTS (Big Hit Music)

A variety of programs will be launched in Seoul to coincide with K-pop idol group BTS’ “Arirang” World Tour. 

HYBE, the parent company of Big Hit Music, BTS’ agency, announced that the “BTS The City Arirang” will start in Seoul.  

“‘BTS The City Arirang,’  held alongside with the ‘BTS WORLD TOUR ARIRANG,’ will begin its journey in Seoul,” it said. 

HYBE said the “BTS The City Arirang Seoul is designed to be a place where we celebrate BTS’s new album release and their new world tour together.” 

“A variety of programs will take place throughout the city, allowing you to experience the group’s new music and message,” it said. 

These will be held in Seoul’s iconic places, including the N Seoul Tower and Dongdaemun Design Plaza (DDP). 

“Detailed information will be announced at a later date. We look forward to your interest and support for ‘BTS THE CITY ARIRANG,’ which will start in Seoul and continue across more cities,” HYBE said. 

"BTS The Comeback Live Arirang" will be held on March 21 (Weverse)
“BTS THE CITY ARIRANG” in Seoul (Weverse)
“BTS THE CITY ARIRANG” in Seoul (Weverse)

The activities include: 

MEDIA FACADE

Period: March 20 

Location: Sungnyemun Gate, N Seoul Tower

LOVE SONG LOUNGE

Period: March 20 to 22 

Location: Yeouido Hangang Park

ARMY MADANG

Period: April 6 to 12 

Location: Dongdaemun Design Plaza (DDP)

LOVE QUARTER

Period: Late March  to early April

Location: Areas in Jongno-gu, Jung-gu, and Yongsan-gu, Seoul

BTS will release their new album “Arirang” on March 20. 

The following day, the “BTS The Comeback Live Arirang” at Gwanghwamun Square in Seoul, which will be live streamed exclusively on Netflix. 

Netflix will release the “BTS: THE RETURN,” a documentary film about the making of “Arirang,” on March 27.  

BTS will kick off their “Arirang” World Tour on April 9, 11 and 12 at Goyang Stadium in Goyang, South Korea.

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