METRO MATTERS
Few gatherings in the world are capable of bringing millions together across borders, beliefs, and backgrounds, and doing so with order, joy, and unity. The 2026 Sinulog Festival did exactly that. With an estimated 5.6 million participants, Sinulog once again affirmed Cebu’s role as a cultural leader and demonstrated the strength of our Filipino identity. It was a grand showcase and a clear example of what is possible when culture, faith, and good governance are aligned. When institutions, communities, and citizens work with shared purpose and mutual respect, even the largest undertakings can be carried out with discipline, dignity, and excellence.
My visit to Cebu coincided with this important moment. It allowed me to take part in one of our most enduring traditions while also advancing partnerships that support good governance, inclusive development, and stronger cooperation among local governments.
Sinulog traces its roots to 1521, when the image of the Santo Niño was presented to Rajah Humabon and his wife, Hara Humamay. According to tradition, Hara Humamay danced in joy upon receiving the image, a moment that continues to live on in the Sinulog dance performed today. This origin reminds us that Sinulog is not only a public celebration, but a deeply personal expression of faith passed down through generations.
Today, Sinulog is recognized internationally as one of the largest faith-based festivals in Asia, and it has never lost its soul. During the fluvial and solemn processions on Jan. 17 and the grand parade and finale on Jan. 18, the prevailing spirit was one of devotion, discipline, and shared responsibility. The orderly participation of millions reflected careful planning and strong coordination among local authorities, volunteers, faith leaders, and residents. Congratulations to Mayor Nestor Archival of Cebu City and Governor Pam Baricuatro of Cebu Province for the exceptionally well-executed Sinulog Festival 2026. Sinulog has set the benchmark for cultural tourism. It shows that heritage and economic activity can move together, supporting local livelihoods and small businesses while preserving the sacred meaning of the tradition.
I was privileged to witness the depth of Cebuano faith when Tropical Depression Ada brought heavy rains just days before the festival. I asked about contingency plans and even the possibility of postponement. With confidence, I was told by the Cebuanos that Sto. Niño would bless us with good weather and true enough, the rain stopped and the sun started to shine.Beyond this, the warmth and hospitality of the Cebuano people stood out. The welcome extended to every visitor reflected the bayanihan spirit that continues to define us as a nation.
Beyond the festivities, my visit carried clear institutional significance. We formalized sisterhood agreements with Lapu-Lapu City, headed by Mayor Cindi Chan, and Mandaue City, headed by Mayor Jonkie Ouano, to deepen cooperation in tourism development and cultural exchange, disaster preparedness and resilience, and innovation in healthcare, education, and governance. These partnerships reflect a broader vision of local governments growing stronger through collaboration. As national president of the League of Cities of the Philippines and president of the Metro Manila Council, I have seen how shared learning and mutual support among local leaders raise the quality of public service. I will be going back to Cebu in the middle of the year to formalize sisterhood agreements with the Province of Cebu, as well as other cities and municipalities, further strengthening our collective capacity to respond to the needs of our people.
Festivals like Sinulog show that heritage is essential to sustainable tourism and long-term economic growth. When culture is supported by good governance and strengthened through partnerships, it becomes a national asset. As we bring our festivals to the global stage, we must continue to invest in these traditions and deepen cooperation among local governments. This is how we move from merely inheriting our culture to responsibly stewarding it for future generations. Sinulog reminds us that when faith, culture, and cooperation move together, their impact extends far beyond city boundaries and resonates nationally and globally.
Sinulog 2026 stands as a reminder of what we can achieve when leadership, community, and shared values align. It is proof that good governance is not only about systems and policies, but about trust, discipline, and collective purpose. As citizens, we can take pride in this achievement and draw inspiration from it. When we work together with respect for our culture and commitment to one another, we strengthen not only our cities, but our nation.
Viva Pit Señor! See you at Sinulog 2027.