Securing digital growth: Cybersecurity's expanding role in the Philippine economy
As country manager, Bambi Escalante leads Fortinet Philippines in advancing cybersecurity resilience, advocating secure digital transformation, and helping organizations address evolving cyber risks in an increasingly digital economy.
By MB Technews
By Bambi Escalante, country manager, Fortinet Philippines
The Philippines’ digital economy is entering a defining phase. As businesses across finance, retail, healthcare, manufacturing, and logistics accelerate digital adoption, technologies such as cloud, AI, and automation are becoming central to competitiveness and growth. Estimates suggest the country’s digital economy could reach between US$70 billion and US$140 billion by 2030, underscoring the scale of opportunity ahead.
But as digital ambition grows, so does digital risk. Cybersecurity is no longer just about protecting systems, it has become a foundational requirement for trust, resilience, and sustainable growth. In today’s environment, organizations cannot scale digital services, adopt AI, or modernize operations without addressing cyber risk as a core business issue.
A Changing Cyber Risk Landscape
Cyber threats in the Philippines are evolving rapidly. Attackers are no longer relying solely on traditional tactics such as phishing or malware. Increasingly, they are exploiting complexity, unpatched vulnerabilities, cloud misconfigurations, software supply chain weaknesses, and insider risks that often operate quietly and evade conventional defenses.
Artificial intelligence has accelerated this shift. Recent IDC research commissioned by Fortinet shows that nearly 78% of organizations in the Philippines have encountered AI-powered cyber threats, with many reporting a two- to threefold increase in attack volume over the past year. These AI-enabled attacks are faster, more adaptive, and more difficult to detect, forcing organizations to rethink how they manage risk.
The business consequences are real. Nearly half of surveyed organizations experienced breaches that resulted in financial losses, with many incidents exceeding US$500,000. Beyond financial impact, cyber incidents increasingly lead to loss of customer trust, regulatory exposure, data privacy violations, and operational disruption, outcomes that directly undermine business confidence and long-term growth.
Why AI Is Becoming Central to Cyber Defense
As cyber risk becomes constant rather than episodic, organizations are turning to AI not as an experiment, but as an operational necessity. More than nine in ten Philippine organizations already use AI in some form across detection, monitoring, and response. This reflects a broader shift away from reactive security toward predictive, intelligence-driven defense models.
AI enables organizations to analyze vast volumes of data in real time, identify subtle threat patterns, and respond faster, reducing the window attackers have to cause damage. Just as importantly, AI helps address the growing complexity of modern IT environments by automating routine tasks, prioritizing alerts, and improving visibility across hybrid, cloud, and distributed infrastructures.
In an environment where security teams are lean and threats are expanding, AI acts as a force multiplier, allowing organizations to protect more with less—without compromising resilience.
Managing Complexity and the Talent Gap
Despite rising awareness, many organizations remain constrained by limited resources. On average, less than one in six organizations have a standalone CISO, and only 6% have purpose-built teams handling Security operations and threat hunting, placing additional strain on already stretched teams.
This is why simplifying cybersecurity operations has become just as important as strengthening defenses. Organizations are increasingly moving toward integrated, platform-based approaches that reduce tool sprawl, improve visibility, and streamline response. Convergence between networking and security is now widely recognized as a practical way to lower complexity while improving performance and governance.
At the same time, long-term cyber resilience requires sustained investment in skills, training, and awareness. Building a capable cybersecurity workforce is not only a technology challenge, but a national and economic priority.
Building Resilience for the Next Phase of Growth
Cybersecurity will play a defining role in how confidently Philippine businesses pursue digital transformation. Organizations that treat cybersecurity as a strategic enabler—rather than a defensive afterthought, will be better positioned to innovate, earn trust, and compete in an increasingly digital economy.
This is where partnership matters. Fortinet works closely with organizations across the Philippines to help them simplify security, harness AI responsibly, and strengthen resilience across networks, cloud, endpoints, and operational environments. Beyond technology, Fortinet is also committed to workforce development through academic partnerships and industry-recognized training programs that help prepare the next generation of cybersecurity professionals.
As cyber threats grow quieter, faster, and more coordinated, success will depend on clarity, simplicity, and foresight. By strengthening cyber resilience today, Philippine organizations can protect what they are building, and unlock the full potential of the country’s digital future.