Rustan's kicks off the season of heat with a cruise-inspired party
Sailing to summer in style
Chic, fun, and full of wonder—that’s how luxury retailer Rustan’s envisions the summer season. To fully invite everyone to get lost in the moment and make the most of the sunny days, it launched its latest campaign, dubbed “Moments of Summer,” with a cruise-inspired party at Rustan’s Makati.
Guests donned their finest resort looks as they explored the newly refreshed retail space. Inspired by the breathtaking beauty of the Mediterranean, the store’s interiors echoed the natural elegance of the sea, blending organic elements with coastal charm to present a refined take on paradise living. The summer vibe continued outside the store, where its iconic windows transformed into elegant portholes overlooking a world of nautical luxury—each display inviting everyone to sizzle in style with the season’s most coveted selections.
The event turned up the heat with a stunning fashion show, exciting summer activities, soft acoustic sessions, and an after-party that brought the resort experience to life. Guests enjoyed expertly crafted cocktails by Drunken Tales and lively beats from DJ Kris.
Join the celebration of the season and experience “Moments of Summer” at Rustan’s Makati, Shangri-La, Alabang, Gateway, and Cebu. Whether in-store or online, Rustan’s immerses luxury voyagers in a season of timeless elegance, where the tides of fashion rise high and the spirit of summer knows no bounds.

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