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Rexona empowers runners to conquer the metro

Whether you're a seasoned runner or just starting out, this series offers a unique chance to challenge yourself, meet fellow runners, and explore the metro in a whole new way

Published Apr 22, 2025 09:23 am

(1) Rexona Empowers Runners to Conquer the Metro.jpg

Unilever’s unmissable deodorant brand, Rexona, has kicked off its Metro Manila 10 Miler Series, empowering runners to conquer the metro with confidence. Organized in partnership with Runrio, the series features six thrilling runs through some of Metro Manila’s most iconic landmarks. The series kicked off on April 6 at the historic Quirino Grandstand and will continue with races at the SM Mall of Asia Complex on May 4, Filinvest City in Muntinlupa on July 6, Parqal at Aseana City on Aug. 3, Ayala Triangle Gardens on Sept. 14, and the grand finale at UP Diliman on Nov. 23.

Moving beyond limits
With Rexona’s mission of empowering everyone to move beyond their limits, each leg of the series is designed to push runners to achieve their personal milestones. The carefully selected routes not only offer a challenging experience but also showcase the beauty and vibrance of Metro Manila's iconic spots.

“Whether you're a beginner or an advanced runner, we have distances ranging from 5K to 16k,” said Annicka Koteh, Total Rexona brand manager. “So, wherever you are, whatever kind of mover you are, we're here for you to really try to move beyond your limits and challenge yourself.”

Employees leading the charge
Beyond Unilever’s brands in action, the company’s very own employees have also laced up their shoes and joined the Manila leg of the series. Their engagement embodies the company's purpose of brightening everyday life for all, through experiences that unleash their confidence and enable them to take charge of their well-being.

(2) Employees Leading the Charge.jpg

“As a company, we are committed to brighten everyday life for our employees, and what better way to demonstrate this by rallying our organization to not just support our brands, but to also encourage them to be the best that they can be, whether at work or in their personal endeavors,” says Carol Cerveza, employee engagement and communications executive for Unilever Philippines. “We are proud to celebrate the Rexona Metro Manila 10 Miler Series with our employees, as they are the driving force behind the success of our unmissable brands that our consumers continue to love and enjoy.”

(3) Join the Movement.jpg

Join the movement
The action is far from over! With several legs of the series still to come, there's still a chance for you to join the movement and experience the thrill of the Rexona Metro Manila 10 Miler Series. Whether you're a seasoned runner or just starting out, this series offers a unique chance to challenge yourself, meet fellow runners, and explore the metro in a whole new way.

Conquer the metro with confidence and freshness, because Rexona won't let you down! Register for the remaining legs by visiting the Rexona Metro Manila 10 Miler Series website.

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