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Hero motorcycles coming to Mindanao with COSEC Group

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Hero motorcycles coming to Mindanao with COSEC Group

Hero MotoCorp is embarking on its expansion through Mindanao with the help of the COSEC Group. Led by entrepreneurs Mr. Lao and Marketing Director for Mindanao, Jairus Ferrer, expansion plans in the pipeline. The COSEC Group will help establish Hero’s presence across Mindanao, ensuring that riders from major cities to rural provinces gain access to world-class motorcycles at unbeatable value.

From left: Mr. and Mrs. Lao (COSEC Group); Felix J. Mabilog, President, Terrafirma Motors Corp.; and Jairus Ferrer, Marketing Director for Mindanao, COSEC Group.

The COSEC Group is making an aggressive entry into the market, starting with two strategically located dealerships in Cagayan de Oro (CDO). The first is a flagship dealership in Uptown CDO – a premier showroom featuring Hero’s complete lineup, offering top-tier sales, service, and an unparalleled customer experience.

From left: Mr. Lao, COSEC Group; Felix J. Mabilog, President, Terrafirma Motors Corp.; and Jairus Ferrer, Marketing Director for Mindanao, COSEC Group.

The second is a a high-impact 3S (Sales, Service, and Spare Parts) Dealership in Downtown Cogon, CDO – bringing Hero’s quality, reliability, and affordability to the heart of the city.

As Hero MotoCorp continues its global expansion, this partnership is a major leap forward in the brand’s mission to redefine two-wheeled mobility in the Philippines. Backed by COSEC Group’s industry expertise and extensive market reach, Hero Motorcycles is primed to fuel the passion of riders and revolutionizing transportation across the region.

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