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Manila Bulletin devider Entertainment devider Celebrities devider GMA Network, CreaZion Studios, Viu Philippines collaborate on revenge drama series 'Beauty Empire'

GMA Network, CreaZion Studios, Viu Philippines collaborate on revenge drama series 'Beauty Empire'

Published Apr 21, 2025 02:45 am

At A Glance

  • The series is headlined by Barbie Forteza, Ms. Ruffa Gutierrez, Kyline Alcantara, and Ms. Gloria Diaz, who attended the contract signing together with cast members Sam Concepcion, Choi Bo Min, and Chai Fonacier. Also part of the cast is Sid Lucero.
beauty2.jpg
The cast of 'Beauty Empire' with the executives from GMA Network, Viu Philippines, and CreaZion Studios.

Philippine media giant GMA Network, international film and tv production and distribution company CreaZion Studios, and leading pan-regional over-the-top (OTT) video streaming service Viu are set to deliver the revenge drama series “Beauty Empire.”

The collaboration was made official during a contract signing held last March 17 at GMA Network Studios.

Representing the three companies were GMA Network Senior Vice President for Programming, Talent Management, Worldwide, and Support Group, and President and CEO of GMA Films Atty. Annette Gozon-Valdes; CreaZion Studios President and CEO Anter “RJ” San Agustin and CreaZion Studios Executive Vice President and Chief Content Officer Real Florido, and Viu Philippines Country Manager  Vinchi Sy-Quia and Viu Philippines Creative Content Officer Garlic Garcia.

In her message, Atty. Gozon-Valdes underscored how the latest collaboration with two industry players is aligned with GMA Network’s vision of creating more content for diverse audiences.

“I would like to thank our partners, Viu and CreaZion, for uniting with GMA to bring you this very special project. Alam naman natin na ang lahat ng Pilipino ay nagsisikap, dumidiskarte, nagpapakahirap, at gustong umasenso para sa pamilya. But in this particular series, we will show you, in a very different and modern way, what millions of Filipinos are doing now. And I’m very happy that two of our most beloved and best GMA artists are leading ‘Beauty Empire’ – Barbie Forteza and Kyline Alcantara, said Atty. Gozon-Valdes.

Created by award-winning filmmaker Real Florido & seasoned screenwriter Rona Co of CreaZion Studios, Beauty Empire is a fresh take on a Filipino story that inspires everyone to redefine their own beauty standards—while giving viewers an insider look into the local beauty industry.

For Viu Philippines, the collaboration with GMA Network and CreaZion Studios is part of its focus to bring high-quality Filipino entertainment to global audiences digitally.

GMA Network, CreaZion Studios, Viu Philippines collaborate on revenge drama series “Beauty Empire”.jpg
From left: Viu Philippines Creative Content Officer Garlic Garcia, Viu Philippines Country Manager Vinchi Sy-Quia, GMA Network Senior Vice President for Programming, Talent Management, Worldwide, and Support Group, and President and CEO of GMA Films Atty. Annette Gozon-Valdes, CreaZion Studios  President and CEO Anter 'RJ' San Agustin, and CreaZion Studios Executive Vice President and Chief Content Officer Real Florido.

Produced by GMA Public Affairs, based on the original concept by CreaZion Studios, “Beauty Empire” delves into the fierce rivalry among powerful women in the cut-throat beauty industry where ambition, revenge, and power take center stage.

The series is headlined by Barbie Forteza, Ms. Ruffa Gutierrez, Kyline Alcantara, and Ms. Gloria Diaz, who attended the contract signing together with cast members Sam Concepcion, Choi Bo Min, and Chai Fonacier. Also part of the cast is Sid Lucero.

Also in attendance from GMA Network were Senior Vice President for GMA Public Affairs Nessa Valdellon; Vice President for GMA Public Affairs Arlene Carnay; Senior Assistant Vice President for GMA Public Affairs Neil Gumban; Asst. Vice President for GMA Public Affairs Joy Madrigal; Officer-In-Charge for Program Management Mildred Zarah Garcia; Senior Assistant Vice President for Program Management Concepcion Agnes; and Assistant Vice President for Corporate Communications Jojo Aquio. They were joined by the “Beauty Empire” team headed by Senior Program Managers JM Cobarrubias and Karen Lumbo, and Supervising Producer Bats Candelaria.

From CreaZion Studios, also present were Chief of Staff Jon Verzosa; Creative Manager Rona Co; In Charge of PR and Brands Partnerships Maureen Manuel, and Project Manager Nieva Magpayo.

Also attending from Viu Philippines were Project Manager, Content Partnerships Mil Alcain; Project Manager Sophie Agunat; Lead, Development Stacey Bascon.

“Beauty Empire” is currently in production and is scheduled to premiere soon on Viu before it makes its debut on GMA Network.

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