A two-time Filipino Olympian, who never expected himself to compete and excel in a sport historically mastered by Europeans and North Americans, believes that guidance and proper mentoring can give Filipinos the avenue to dominate the pole vault scene.

To help aspiring athletes discover their true potential, Asia’s No. 1 Ernest John “EJ” Obiena is introducing a short course for the young and old hosted by training platform Kajabi.

“Wherever I go, I get the same two to three questions from parents, coaches, and young athletes particularly around ‘What does it takes in terms of discipline and the mental game, to be the best?’, and as I cannot answer every question due to heavy training load, I felt a Kajabi course was a smart and cost-effective way to reach millions. Obiena said.

James Michael Lafferty, one of the world’s most successful mentors in business, leadership, and sports, is willingly providing the platform for the 2023 world championship silver medalist.

“It is very noble of EJ [Obiena] to try and reach kids all over the world and raise funds to help provincial kids have a shot in the Philippines,” Lafferty said. “He is very much willing to have time for all these kids just for them to be successful in their respective fields.”

For less than $20, athletes of all ages will get the mentorship they are looking for to achieve their goals in life.

“EJ has risen to the top of his sport despite coming from a huge disadvantage. Pole vault is a European and North American sport. From the sport’s formal introduction in 1912, every single world record has been set by a European or North American vaulter,” Lafferty explained.

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