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AIA fuels Manila's biggest running and music festival

Published Nov 19, 2025 05:14 pm

At A Glance

  • AIA Philippines is once again putting the spotlight on health and wellness as it stages the Rock 'n' Roll Running Series Manila presented by ASICS on Nov. 29 at Rizal Park – an event designed to inspire Filipinos to embrace a more active lifestyle while enjoying a vibrant, music-filled celebration.
AIA Philippines is once again putting the spotlight on health and wellness as it stages the Rock ’n’ Roll Running Series Manila presented by ASICS on Nov. 29 at Rizal Park – an event designed to inspire Filipinos to embrace a more active lifestyle while enjoying a vibrant, music-filled celebration.
“We’re thrilled to lead the AIA Rock ’n’ Roll Run Manila as title sponsor. Every stride amplifies our purpose – helping people live healthier, longer, better lives through a massive celebration of health, music and community,” said Melissa Henson, Chief Marketing Officer of AIA Philippines. “We can’t wait to see thousands of runners hit the streets and achieve personal goals and victories.”
With AIA powering the fourth edition of what has become annual year-end racing festival, the run continues to champion movement and fitness while showcasing the energy, culture and camaraderie that make Manila unique.
“This event gathers people to enjoy and celebrate wellness and community,” said Princess Galura, president and general manager of the organizing Sunrise Events Inc. “Through AIA’s partnership, we’re able to elevate the experience even further. This year’s run promises to be bigger, better, and more energetic than ever – motivating more Filipinos to stay active, connected, and healthy.”
More than just a race, the AIA Rock ’n’ Roll Run Manila reinforces AIA’s long-standing commitment to promoting physical and mental well-being through sports and community engagement. Along every kilometer, runners will be treated to a distinctly Filipino fiesta atmosphere – complete with live music from show bands, lion dancers, drum beaters, and festive performances that reflect the country’s colorful culture.
Participants will race past Manila’s iconic landmarks, illuminated by lively lights and the cheers of fellow runners and spectators – transforming the streets into one big celebration of movement and motivation.
Runners of all levels can choose from the 5K, 10K, half marathon, or full marathon categories, each featuring world-class race organization, on-course entertainment, and exciting post-race festivities. With the hashtag #BringTheFunToTheRun, the event also boasts an AIMS and World Athletics–certified course, giving Filipino runners the chance to qualify for major international marathons.
True to the Rock ’n’ Roll Run tradition, every participant becomes part of a global community that celebrates passion, purpose, and the joy of staying active.
For details, visit www.runrocknroll.com/manila or email [email protected]
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