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Manila Bulletin devider Lifestyle devider Health and Wellness devider Not just electric, but intelligent: Meet the Oral-B iO Series

Not just electric, but intelligent: Meet the Oral-B iO Series

Oral-B's new smart toothbrush changes the way you care for your teeth with a dentist-like clean that removes up to 100% more plaque

By MBrand
Published Oct 29, 2025 03:51 pm
We upgrade our phones, skincare routines, and even what we eat. But did you know that you also can—and should—upgrade your toothbrush?
The new Oral-B iO Series, featuring the iO2 and iO3, is here to change the way we brush and clean our teeth. Designed by dentists to deliver a dentist-like clean right at home, this line of toothbrushes is powered by the most advanced technology that truly redefines overall oral care.
So what makes the Oral-B iO Series different?
It’s not just electric, it’s intelligent.
iO stands for “intelligent oscillation” because it has the best micropulsation feature, similar to the tool dentists use in teeth cleaning. It also has a dentist-approved round brush head that can remove up to 100% more plaque, especially in hard-to-reach areas that most manual toothbrushes aren’t able to clean properly, such as back molars.
The Oral-B iO Series goes beyond being electric-powered, it can protect your gums too. The Smart Pressure sensor lights up red when you’re brushing too hard, white when it’s light, and green when it’s just right. This ensures that you’re not just cleaning thoroughly, but also gently.
The result? A smooth, dentist-like clean after every brush.
See It To Believe It: The Oral-B iO Experience
During the Oral-B: The iO Experience launch event at The Mind Museum in BGC on October 17, 2025, guests stepped into the Oral-B iO Innovation Lab, an interactive experience where dentists and guests tested the iO Series compared to regular toothbrushes.
Through plaque removal demos, side-by-side feel tests, and real-time comparisons, the iO proved to be an upgrade for one’s oral care routine.
“People don’t realize that brushing with a manual toothbrush, even when done three times a day, is not enough. Plaque and cavities still build up and hide in the back molars, which are the hardest areas to clean and reach with manual toothbrushes,” shared Nicole Fauni, Brand Director for Oral-B. “With the Oral-B iO Series, it’s like you’re going to the dentist every day with the way it cleans and protects your teeth in just a few clicks. The brush head does the work for you.”
You’ve upgraded everything else in your life. Don’t let your toothbrush be the only holdout. If you’re ready to clean better and smarter, it’s time to upgrade to the most advanced Oral-B iO Series — because clean and healthy teeth start with the right brush.
The Oral-B iO Series is now available in leading retailers nationwide.

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Health and Wellness Oral-B
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