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Cathy Doll launches Not Too Matte, Just Right collection

By MBrand
Published Oct 20, 2025 03:32 pm
Beauty took center stage at the elegant halls of Luxent Hotel as Cathy Doll unveiled its latest lip innovation through an exclusive experiential event titled “Not Too Matte, Just Right: A Balance of Bold and Beautiful.”
The launch gathered beauty influencers and media partners for a chic afternoon celebrating the newest must-have for every beauty lover — the Not Too Matte Lip Collection. Hosted by beauty content creator Nikki Tiu, the event blended elegance with playfulness, creating the perfect backdrop for the highly anticipated product reveal.
The program opened with a warm welcome from Lifestrong Marketing Inc. COO, Margaret Lee, whose trademark energy and charm set the tone for the afternoon. “We’re excited to show you a new way to wear matte lips — soft, wearable, and just right,” she shared introducing guests to what makes this launch truly special.
Next, the stage welcomed Toni Sia as the beauty ambassador of Cathy Doll’s L-Glutathione collection, which includes the L-Glutathione Magic Cream SPF50, Magic Underarm Serum, and Magic Armpit Toner. Her genuine connection with her audience underscored the brand’s message of confidence through authenticity.
The highlight of the afternoon was the grand reveal of the Not Too Matte Lip Collection — a line crafted to deliver a polished matte finish without the dryness. Six wearable and universally flattering shades are now available with these following variants: Milkshake, Lucky Love, New Girl, Preppy Mood, See Right Through, and Cloudy Brown.
Guests also enjoyed interactive activities and swatching stations, allowing them to discover their perfect lip shade match.
The event concluded with heartfelt remarks from Lance Lee, CEO of Lifestrong Marketing Inc., who expressed his appreciation to the team behind the event and all attendees.
The Cathy Doll Not Too Matte Lip Collection is now available at selected Watsons Philippines and SM Beauty stores nationwide and Online stores like Shopee, Lazada and TikTok.
Follow @cathydollphils on Facebook and TikTok, and @heydollies on Instagram for the latest updates, promos, and beauty inspiration.

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