Design the vegan leather bag of your dreams at this store
Local fashion brand Kyo opens its first store at SM Mall of Asia
If you’ve ever wished your bag could switch up as quickly as your mood (or your OOTD), then this new local lifestyle brand is about to make your fashion dreams come true. Kyo, a local modular and customizable vegan leather bag label, has just opened its first store in SM Mall of Asia—and trust us, it’s like a playground for bag lovers.
Here’s how to have fun and maximize your customized bag experience.
Step 1: Pick your base
Everything starts with the bag silhouette. The brand offers eight shapes—from minimalist totes to chic crossbodies—that are designed with Japanese-inspired simplicity. Early crowd favorites? The Jin and Sora bases in beige, a timeless neutral that goes with, well, everything.
Step 2: Choose your color
Each silhouette comes in six colorways, so whether you’re feeling bold in red or staying sleek in black, there’s a tone for every vibe.
Step 3: Play with straps
This is where the fun really begins. With 44 strap options, you can change a bag’s personality in seconds. Imagine going from a woven boho strap for weekend brunch to a structured leather one for Monday meetings—same bag, totally different energy.
Step 4: Add wallets and minis
Because life’s better with compartments, Kyo offers 15 wallet accessories that snap right into your bag. Think cardholders, coin purses, and organizers that keep your essentials in check without compromising style.
Step 5: Finish with charms
For the final touch, dress your bag with Kyobitz charms—14 different designs that range from sleek metallics to playful accents. It’s like jewelry for your bag.
With its wide color and design selections, the math is impressive—30,000 possible combinations. It has reimagined the handbag not as a one-size-fits-all accessory but as a canvas for self-expression. Currently, Kyo is available at SM Mall of Asia, SM North EDSA (The Block), and online via Shopee, Lazada, and TikTok Shop.