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Manila Bulletin devider Lifestyle devider Luminaries and Life devider Viyline MSME Caravan rolls into SM City Masinag this September

Viyline MSME Caravan rolls into SM City Masinag this September

By MBrand
Published Sep 4, 2025 05:00 pm
Viyline CEO Viy Cortez–Velasquez
Viyline CEO Viy Cortez–Velasquez
The Viyline MSME Caravan is bringing its vibrant showcase of local entrepreneurship and proudly Filipino products to the east as it lands at SM City Masinag from Sept. 17 to 23, 2025. Organized by Viyline Group of Companies together with SM Supermalls, the caravan has become a well-loved platform for micro, small, and medium enterprises (MSMEs) to shine in some of the country’s busiest malls. From beauty and wellness essentials to fashion finds, home must-haves, and foodie favorites, shoppers can look forward to discovering the creativity, resilience, and grit of Filipino entrepreneurs.
The caravan has already made waves in its earlier stops across Luzon—including SM City Dasmariñas, Bacoor, San Pablo, Santa Rosa, Calamba, Fairview, Cabanatuan, and Muntinlupa—drawing enthusiastic crowds eager to support local brands and meet influencer-entrepreneurs.
Expect a lively week at SM City Masinag, complete with interactive booths, meet-and-greets with influencer-entrepreneurs, and budol-worthy deals that celebrate the best of Filipino MSMEs.
Catch the Viyline MSME Caravan at the Upper Ground Level of SM City Masinag. Support local, shop with purpose, and celebrate Filipino talent!

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