ADVERTISEMENT
Manila Bulletin devider Drive devider Mitsubishi launches its own auto financing service

Mitsubishi launches its own auto financing service

Mitsubishi Motors Finance powered by Security Bank

Published Aug 22, 2025 10:16 am

At A Glance

  • Mitsubishi Motors Finance Philippines Inc. (MMFP) is a joint venture between Mitsubishi Motors Corporation (MMPC) and Security Bank Corporation, and now offers financing solutions across all 67 Mitsubishi Motors dealerships nationwide.
With many new car buyers in the Philippines relying on financing, the availability of auto financing plays a critical role in enabling car ownership. By bringing together Mitsubishi Motors’ robust market presence and Security Bank’s financial expertise, Mitsubishi Motors Finance Philippines Inc. (MMFP) aims to power continued growth of Mitsubishi car sales in the Philippines.
Mitsubishi Motors Finance Philippines Inc. (MMFP) is a joint venture between Mitsubishi Motors Corporation (MMPC) and Security Bank Corporation. Mitsubishi Motors Finance powered by Security Bank started operations at five Mitsubishi Motors dealerships in April and now offers financing solutions across all 67 Mitsubishi Motors dealerships nationwide.
This nationwide rollout leverages the establishment of MMFP as strategic, continuing to drive sales expansion in the Philippines. With a steadily growing population and strong economic fundamentals, the Philippine automotive market is on a clear growth path. In FY2024, Mitsubishi Motors sold 91,639 units locally — a 12% increase year-on-year — cementing the Philippines as one of its top ASEAN markets with a 19.5% market share. This highlights the ASEAN region as a core growth region for Mitsubishi.
Growth through collaboration
From left: Takao Kato, President & CEO of Mitsubishi Motors Philippines; Satoshi Nakano, President & CEO of MMFP; and Sanjiv Vohra, President & CEO of Security Bank.
From left: Takao Kato, President & CEO of Mitsubishi Motors Philippines; Satoshi Nakano, President & CEO of MMFP; and Sanjiv Vohra, President & CEO of Security Bank.
“The official launch of MMFP marks a significant milestone in Mitsubishi Motors’ long-standing journey in the Philippines,” said Takao Kato, President & CEO of Mitsubishi Motors. “We remain committed to the country as one of our most important markets. Through collaboration with MMFP in financing services and Mitsubishi Motors Philippines Corporation in local production and sales, we will continue to grow and serve our customers with excellence.”
“The official launch of MMFP is a milestone that underscores the strengths of our strategic partnerships— with Mitsubishi Motors and Security Bank.” said Sanjiv Vohra, President & CEO of Security Bank. “We’re uniting global expertise with local insight to make car ownership more accessible for Filipinos. Reflecting the Bank’s commitment to BetterBanking, MMFP delivers innovative, reliable financing solutions that empower customers and elevate their quality of life.”
“Today marks a key milestone for MMFP as we launch nationwide.” said Satoshi Nakano, President & CEO of MMFP. “As a joint venture between Mitsubishi Motors and Security Bank, MMFP brings together market leadership and financial expertise to offer accessible, reliable financing. Our shared vision is to enrich Filipino lives by making car ownership more attainable and supporting Mitsubishi Motors’ continued growth in the country.”
The establishment of MMFP is timely. Security Bank CEO, Vohra, noted that around 70 percent of car purchases in the Philippines are financed through auto loans. This stresses the important role of financing in the local vehicle market. Vohra noted that the customer is not just looking at the sale price, but also considering the monthly amortization or principal payments.
This joint venture will allow Mitsubishi to offer not just more competitive principal payment or monthly amortization rates, but also more flexible ones, better tailored to customers’ needs.
ADVERTISEMENT
.most-popular .layout-ratio{ padding-bottom: 79.13%; } @media (min-width: 768px) and (max-width: 1024px) { .widget-title { font-size: 15px !important; } }

{{ articles_filter_1561_widget.title }}

{{ item.title }}
.most-popular .layout-ratio{ padding-bottom: 79.13%; } @media (min-width: 768px) and (max-width: 1024px) { .widget-title { font-size: 15px !important; } }

{{ articles_filter_1562_widget.title }}

{{ item.title }}
.most-popular .layout-ratio{ padding-bottom: 79.13%; } @media (min-width: 768px) and (max-width: 1024px) { .widget-title { font-size: 15px !important; } }

{{ articles_filter_1563_widget.title }}

{{ item.title }}

{{ articles_filter_1564_widget.title }}

{{ item.title }}
.mb-article-details { position: relative; } .mb-article-details .article-body-preview, .mb-article-details .article-body-summary{ font-size: 17px; line-height: 30px; font-family: "Libre Caslon Text", serif; color: #000; } .mb-article-details .article-body-preview iframe , .mb-article-details .article-body-summary iframe{ width: 100%; margin: auto; } .read-more-background { background: linear-gradient(180deg, color(display-p3 1.000 1.000 1.000 / 0) 13.75%, color(display-p3 1.000 1.000 1.000 / 0.8) 30.79%, color(display-p3 1.000 1.000 1.000) 72.5%); position: absolute; height: 200px; width: 100%; bottom: 0; display: flex; justify-content: center; align-items: center; padding: 0; } .read-more-background a{ color: #000; } .read-more-btn { padding: 17px 45px; font-family: Inter; font-weight: 700; font-size: 18px; line-height: 16px; text-align: center; vertical-align: middle; border: 1px solid black; background-color: white; } .hidden { display: none; }
function initializeAllSwipers() { // Get all hidden inputs with cms_article_id document.querySelectorAll('[id^="cms_article_id_"]').forEach(function (input) { const cmsArticleId = input.value; const articleSelector = '#article-' + cmsArticleId + ' .body_images'; const swiperElement = document.querySelector(articleSelector); if (swiperElement && !swiperElement.classList.contains('swiper-initialized')) { new Swiper(articleSelector, { loop: true, pagination: false, navigation: { nextEl: '#article-' + cmsArticleId + ' .swiper-button-next', prevEl: '#article-' + cmsArticleId + ' .swiper-button-prev', }, }); } }); } setTimeout(initializeAllSwipers, 3000); const intersectionObserver = new IntersectionObserver( (entries) => { entries.forEach((entry) => { if (entry.isIntersecting) { const newUrl = entry.target.getAttribute("data-url"); if (newUrl) { history.pushState(null, null, newUrl); let article = entry.target; // Extract metadata const author = article.querySelector('.author-section').textContent.replace('By', '').trim(); const section = article.querySelector('.section-info ').textContent.replace(' ', ' '); const title = article.querySelector('.article-title h1').textContent; // Parse URL for Chartbeat path format const parsedUrl = new URL(newUrl, window.location.origin); const cleanUrl = parsedUrl.host + parsedUrl.pathname; // Update Chartbeat configuration if (typeof window._sf_async_config !== 'undefined') { window._sf_async_config.path = cleanUrl; window._sf_async_config.sections = section; window._sf_async_config.authors = author; } // Track virtual page view with Chartbeat if (typeof pSUPERFLY !== 'undefined' && typeof pSUPERFLY.virtualPage === 'function') { try { pSUPERFLY.virtualPage({ path: cleanUrl, title: title, sections: section, authors: author }); } catch (error) { console.error('ping error', error); } } // Optional: Update document title if (title && title !== document.title) { document.title = title; } } } }); }, { threshold: 0.1 } ); function showArticleBody(button) { const article = button.closest("article"); const summary = article.querySelector(".article-body-summary"); const body = article.querySelector(".article-body-preview"); const readMoreSection = article.querySelector(".read-more-background"); // Hide summary and read-more section summary.style.display = "none"; readMoreSection.style.display = "none"; // Show the full article body body.classList.remove("hidden"); } document.addEventListener("DOMContentLoaded", () => { let loadCount = 0; // Track how many times articles are loaded const offset = [1, 2, 3, 4, 5, 6, 7, 8, 9, 10]; // Offset values const currentUrl = window.location.pathname.substring(1); let isLoading = false; // Prevent multiple calls if (!currentUrl) { console.log("Current URL is invalid."); return; } const sentinel = document.getElementById("load-more-sentinel"); if (!sentinel) { console.log("Sentinel element not found."); return; } function isSentinelVisible() { const rect = sentinel.getBoundingClientRect(); return ( rect.top < window.innerHeight && rect.bottom >= 0 ); } function onScroll() { if (isLoading) return; if (isSentinelVisible()) { if (loadCount >= offset.length) { console.log("Maximum load attempts reached."); window.removeEventListener("scroll", onScroll); return; } isLoading = true; const currentOffset = offset[loadCount]; window.loadMoreItems().then(() => { let article = document.querySelector('#widget_1690 > div:nth-last-of-type(2) article'); intersectionObserver.observe(article) loadCount++; }).catch(error => { console.error("Error loading more items:", error); }).finally(() => { isLoading = false; }); } } window.addEventListener("scroll", onScroll); });
Join Our Newsletters

Sign up by email to receive news.

© 2025 Manila Bulletin The Nation's Leading Newspaper. All Rights Reserved.