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Manila Bulletin devider Drive devider New Lynk & Co and BAIC dealerships rise along North EDSA

New Lynk & Co and BAIC dealerships rise along North EDSA

Published Aug 21, 2025 10:07 am  |  Updated Aug 21, 2025 01:42 pm

At A Glance

  • Lynk & Co and BAIC have opened joint flagship dealerships under one roof along North EDSA in Quezon City, operated by Beatitude Auto Group and attended by city and industry leaders.
  • The shared facility features modern showrooms and service centers, offering motorists access to premium hybrids, electrified vehicles, and SUVs from both brands.
Lynk & Co and BAIC have expanded their footprint in the Metro Manila with the joint opening of flagship dealerships along North EDSA in Quezon City, a major hub for both motorists and car brands.
The new facilities share a single roof at the PhilAm area of EDSA and are operated by Beatitude Auto Group. Their inauguration on August 14, 2025, was attended by Quezon City Mayor Joy Belmonte, executives from United Asia Automotive Group Inc. (UAAGI), dealer principal Vincent Licup, and representatives from the brands’ regional leadership teams.
Lynk & Co North EDSA
The Lynk & Co showroom, located at 931 EDSA, features a 250-square-meter display area built to global standards, capable of housing up to six vehicles. It also offers amenities such as a coffee bar, lounge areas, and a merchandise section. The service center has three bays, including one for electric vehicles, and supports the brand’s aftersales program with warranties of up to eight years for hybrids and EVs. During the launch, the brand also unveiled the Lynk & Co 08 EM-P, a plug-in hybrid crossover with a range of up to 1,400 kilometers.
Jeff Cao, East Asia Regional Director of Lynk & Co, said, “The opening of Lynk & Co North EDSA is more than a milestone—it’s a bold step toward redefining mobility in the Philippines.” UAAGI Brand Head Timothy Sytin added, “Today marks a significant milestone as we open the doors to our flagship dealership in North EDSA. Lynk & Co is a global premium brand that has been making waves internationally for its sophisticated design, advanced technology, and attainable prices. And now, we’re bringing that same standard to the Philippines.”
BAIC North EDSA
Next door at 933 EDSA, BAIC Philippines opened its own flagship showroom and service facility. The six-car showroom highlights the brand’s SUV lineup, including the hybrid B30e Dune, the X55 Verve Sport, and larger models such as the B60 Beaumont and B80 Wagon. The dealership is equipped with a four-bay service center, customer lounges, and a coffee bar. Test drives for select models are available on-site. The launch also featured the premiere of BAIC’s latest brand campaign with actor Ian Veneracion as ambassador.
BAIC Philippines has been steadily expanding since its 2024 relaunch, with the North EDSA branch being the fifth dealership to open this year. The brand continues to grow its nationwide presence with more showrooms planned in the coming months.
The shared facility highlights North EDSA’s position as a key automotive corridor in Metro Manila. With both Lynk & Co and BAIC establishing flagship dealerships under one roof, motorists now have more choices in premium hybrids, electrified vehicles, and SUVs, supported by modern showrooms and service centers. Beatitude Auto Group, which manages the dual facility, currently operates 11 dealerships across Metro Manila and Northern Luzon and plans to expand to 20 by 2027.

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