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Manila Bulletin devider Business devider The Stock Market devider SM Hotels expands Park Inn chain to target domestic business travelers

SM Hotels expands Park Inn chain to target domestic business travelers

Published Aug 19, 2025 10:55 am
SMHCC Executive Vice-President Peggy Angeles
SMHCC Executive Vice-President Peggy Angeles
SM Hotels and Conventions Corp. (SMHCC), the hospitality arm of SM Prime Holdings, Inc. (SM Prime), is expanding its Calabarzon portfolio beyond its leisure-focused properties by developing more business-oriented hotels in the provinces.
SMHCC Executive Vice-President Peggy Angeles said in an earlier SM Prime briefing that they will be developing more hotels under the Park Inn by Radisson brand and have allotted ₱1.5 billion for its Sta. Rosa branch, while one more in Cebu, is already under construction.
“We see Park Inn Santa Rosa to strengthen our Calabarzon portfolio by expanding beyond our leisure-focused properties such as the Taal Vista and Pico Sands Hotel,” she said.
Angeles explained that, “As you know, domestic tourism is our main market and we'd like to capitalize on this. Park Inn is designed obviously to cater to business travelers and MICE (meetings, incentives, conventions, and exhibits) guests and families in a fast-growing urban corridor…
“Domestic tourism is thriving, and the current demand is primarily for domestic travelers, led by leisure travel and, of course, the steady recovery of the MICE.”
“The hotel will complement our other existing portfolio by capturing a different demand segment while reinforcing the integrated estate strategy of SM Prime in Santa Rosa, Laguna,” she added.
SM Prime is planning to open more Park Inn by Radisson properties apart from Santa Rosa, said Angeles, adding that, “Actually, construction is already ongoing in our Park Inn by Radisson in Cebu, which is the largest of the Park Inns that will be 301 rooms. But the remaining locations, we're just finalizing them, and you will be announcing them in due course.”
SMHCC currently operates 10 hotels with over 2,600 rooms, six convention centers, and two trade halls with more than 42,000 sqm of leasable space. Its portfolio includes Park Inn by Radisson, as well as Conrad Manila, Radisson Blu, Lanson Place, Taal Vista Hotel, and Pico Sands Hotel.
Park Inn by Radisson in Sta. Rosa, Laguna, is targeted for opening in the first quarter of 2029. The P1.5 billion development will feature 201 hotel rooms, along with dining outlets, recreational facilities such as a pool and gym, and dedicated spaces for meetings and events.
The Park Inn hotel will connect directly to a premier SM mall in Sta. Rosa and the upcoming SMX Sta. Rosa Trade Hall via bridgeway. This new 4,000-sqm events hub is poised to draw regional and national MICE organizers and guests.
The hotel is strategically located within an integrated development of SM Prime along the Sta. Rosa - Tagaytay Road in Laguna.
“With the City of Sta. Rosa’s growth as a business and industrial hub, demand for accommodation from business and leisure travelers continues to rise. The new hotel will meet this need, generate local jobs, and boost the city’s economic activity,” said Angeles.
Sta. Rosa is a rising industrial and commercial hub, powered by manufacturing, IT-BPO, ecozones and real estate. Its strategic location, strong governance, and growing population make it a key player in Calabarzon’s economy.

Related Tags

SM Prime Holdings Inc. SM Hotels and Conventions Corp. Peggy Angeles
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