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Manila Bulletin devider Property and Living devider Signature Series by SM Residences: A bold new chapter in premium living

Signature Series by SM Residences: A bold new chapter in premium living

The premium residential brand unveils its project lineup

Published Aug 15, 2025 05:04 pm
Signature Series development intertwined with nature (Conceptual drawing)
Signature Series development intertwined with nature (Conceptual drawing)
Poised to transform the landscape of high-end living across the country, the launch of the Signature Series by SM Residences marks the foray of SM Prime Holdings, Inc. into the premium residential line. With SM’s three-decade track record of nation-building and community development, Signature Series is set to deliver new standards of refined design, thoughtful living, and long-term value for generations to come.
Leveraging the expertise of the largest property developer in the country and one of the largest in Southeast Asia, the Signature Series will be trailblazing with landmark developments in the most sought-after locations.
“Our legacy has reshaped landscapes with developments that are monumental and meaningful—enriching Filipino moments,” said Jessica Sy, SM Prime vice president and head of Design, Innovation, and Strategy. “We bring that same intentionality, wholeheartedness, and excellence to Signature Series, ensuring that these communities support every stage of people’s lives.”
With more than 400 hectares of land initially tagged for these future projects, Signature Series by SM Residences stands ready to shape a new era of premium and ultra-luxury living across the Philippines.
As part of its visionary pipeline of future projects, Signature Series will break ground on exceptional residential enclaves in Parañaque, Pasay, Taguig, Cebu, Cavite, Tagaytay, Batangas, and the City of Manila, to name a few. These landmark sites, drawn from SM’s unparalleled landbank, are set to redefine the premium primary residential experience through world-class master planning and a deep commitment to quality and enduring value.
The Signature Series’ pioneer projects are strategically located in Susana Heights, Muntinlupa, and Makati. These are a testament to the developer’s confidence to expand its presence in prime locations nationwide.
The first in line in the developments is the transformation of SM’s 284-hectare landbank in Susana Heights, Muntinlupa. A total of P25 billion is allocated to create a dynamic, green, and connected community in this prime Metro Manila address. In the posh community of Makati, plans are underway for a strategic partnership on one of SM’s most prized sites in the city’s lifestyle and business district.
“The Signature Series home, whether a horizontal development or a built-up apartment, is going to be designed with you in mind,” said Jose Juan Jugo, executive vice president and Signature Series group head. “Deliberate, thoughtful design and the best possible quality at every level—these homes are envisioned to be passed on from one generation to the next, creating true legacies.”
Indulging the sophisticated taste of the market, the Signature Series takes a future-facing approach by blending the best of purposeful design, innovation, and SM’s enduring principles of accessibility and integration. The upcoming developments will cater to a full spectrum of premium lifestyles, from sophisticated entry-level premium primary residences to the highest tiers of luxury and ultra-luxury homes, all curated with signature artistry and a deep respect for how people truly live.
In the coming years, the Signature Series will expand across the archipelago with developments carefully woven into SM’s integrated ecosystems, bringing together residential, commercial, and leisure spaces for a truly elevated and sustainable way of living. Backed by decades of property development expertise and a specialized team of designers, strategists, and service professionals, each Signature Series project will be built to stand the test of time, a legacy in itself.

Related Tags

Signature Series SM Residences SM Prime Jessica Sy Jose Juan Jugo
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