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Step into Bluey's world through this life-size play adventure

With themed rooms, cupcake decorating, meet-and-greets, and even a paw park, the Bluey Mega Playdate at SM Megamall lets kids and parents enjoy a little everyday magic

Published Aug 11, 2025 12:10 pm  |  Updated Aug 11, 2025 01:45 pm
What began as a children’s show from Australia has grown into a global phenomenon, capturing the hearts of families and even furbabies, everywhere.
If you’re a parent or guardian, chances are you’ve come across children watching, "Bluey," an animated series about two adorable dogs. Each episode follows the everyday family life of two playful sisters, Bluey and Bingo, from a dog family.
Check out the life-size recreations of the Heeler family’s living space at Bluey Mega Playtime.
Check out the life-size recreations of the Heeler family’s living space at Bluey Mega Playtime.
What has captured the hearts of many viewers, both kids and adults alike, is how this Emmy-award winning show highlights relatable scenarios and delivers meaningful life lessons in a way that’s both entertaining and easy to understand.
Kids can now step into the world of this well-loved animated series through the “Bluey Mega Playdate.” Featuring life-size play space that’s similar to the Heeler home, visitors can explore the different activity zones that are inspired from Bluey and Bingo’s house.
This was officially launched on Aug. 5 with the presence of Acting Ambassador of Australia to the Philippines Dr. Moya Colett and her family, SM Supermalls assistant vice president for Marketing Hanna Carinna Sy, and SM Supermalls regional operations head —senior assistant vice president Christian Mathay with the Heeler family—Chilli, Bluey, Bingo, and Bandit.
“It’s a great joy to be here to launch Bluey Mega Playtime here at SM Megamall, because Bluey has become a huge cultural icon for Australia,” shares Dr. Moya in her speech.
Interactive areas such as the kitchen, living room, play room, and backyard let the kids play to their heart’s delight. If you want your children to join specific activities, take down these dates.
"Bluey"-themed merchandise at Bluey Mega Playtime.
Kids enjoying the life-size kitchen of the Heeler family at Bluey Mega Playtime.
Kids enjoying the life-size kitchen of the Heeler family at Bluey Mega Playtime.
Acting Ambassador of Australia to the Philippines Dr. Moya Colett and her family, SM Supermalls assistant vice president for Marketing Hanna Carinna Sy, and SM Supermalls regional operations head - senior assistant vice president Christian Mathay with the Heeler family (Chilli, Bluey, Bingo, and Bandit).
Acting Ambassador of Australia to the Philippines Dr. Moya Colett and her family, SM Supermalls assistant vice president for Marketing Hanna Carinna Sy, and SM Supermalls regional operations head - senior assistant vice president Christian Mathay with the Heeler family (Chilli, Bluey, Bingo, and Bandit).
Decorate your very own "Bluey"-themed cupcakes on Aug. 15 at 2 p.m. There will also be daily pocket activities such as scavenger hunts and coloring activities. 
"Bluey"-themed merchandise is also available for purchase in the same area—from cute bag charms and stuffed toys to educational toys and lunchbox essentials.
If you have fur babies, then check out the indoor "Bluey"-themed Paw Park at Level 5 of Mega Fashion Hall that is set to open on Aug. 10.
Imagine and make-believe with Bluey and Bingo at the Heeler home until Aug. 15, 2025 at SM Megamall’s Mega Fashion Hall. It’s a rare chance for little ones to step into their favorite show, and for families to bond together. 

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