GMA Network's net income soars 300% on election ad boom
Gilberto Duavit Jr.
GMA Network, the country’s leading broadcast company, reported that its net income surged more than threefold year-on-year to ₱2.0 billion from ₱602.35 million as revenues were boosted by political ads in the run-up to the mid-term elections.
In a disclosure to the Philippine Stock Exchange, the network said its consolidated revenues rose by 29.5 percent to ₱10.1 billion from the ₱7.8 billion recorded in the same period last year.
Advertising revenue rose to ₱9.3 billion, driven by election-related placements during the May midterm polls, alongside higher revenues from production services and others.
Operating expenses (OPEX) increased by six percent to ₱7.6 billion, mainly due to higher cash and non-cash production costs, as well as general and administrative expenses.
Its strong revenue growth enabled the Network to deliver ₱3.8 billion in earnings before interest, taxes, depreciation, and amortization (EBITDA) for the period ending June 2025, a solid 91 percent increase from the previous year.
GMA Network’s robust performance is complemented by its continuing dominance of nationwide ratings in H1 2025, according to Nielsen TV Audience Measurement.
The Network also continues to strengthen its leadership in the digital space, securing the No. 15 spot in the Tubular Leadership Worldwide rankings for June 2025, according to data from global analytics company Tubular Labs.
It remains the highest-ranking media company in the Entertainment and Media category in Southeast Asia.
As part of its 75th anniversary celebration, GMA Network launched a fresh lineup of innovative programs in June, reinforcing its commitment to high-quality storytelling.