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Manila Bulletin devider Lifestyle devider Fashion and Beauty devider 3 reasons JD Sports is perfect for all your athleisure needs

3 reasons JD Sports is perfect for all your athleisure needs

The UK-based retail company has finally arrived in the Philippines

Published Jul 18, 2025 12:24 pm
(From left) Anton Huang, SSI Group, Inc. president and CEO, Steven Tan, SM Supermalls president, Hilton Seskin, CEO of JD Sports Fashion APAC, and Elizabeth Quiambao, SSI Group, Inc. executive vice resident
(From left) Anton Huang, SSI Group, Inc. president and CEO, Steven Tan, SM Supermalls president, Hilton Seskin, CEO of JD Sports Fashion APAC, and Elizabeth Quiambao, SSI Group, Inc. executive vice resident
The Philippines has a thriving sneaker and streetwear scene, with enthusiasts like Big Boy Cheng showcasing impressive collections and a steady influx of international brands. Now, the excitement reaches new heights with the arrival of JD Sports, the renowned UK sneaker authority and leading fashion retailer.
Having recently opened its first Philippine store in SM Mall of Asia, JD Sports is set to become your ultimate go-to for all things streetwear. Here are three compelling reasons why you should experience what this global powerhouse has to offer:
Exclusive sneaker collections
True to its reputation as the UK's sneaker authority, the JD Sports MOA store is a treasure trove of exclusive shoe designs from top brands like Nike, Adidas, and New Balance. You won't find these unique kicks just anywhere, making it a prime destination for collectors and fashion-forward individuals seeking to elevate their footwear game.
Limited-edition streetwear apparel
The exclusivity doesn't stop at sneakers. It extends to the store's apparel as well. JD Sports offers a curated selection of limited-edition streetwear clothes that will set your style apart. During our visit, items like exclusive Lakers jackets and pants, stylish New Balance sportswear for men and women, and a variety of sports bags from popular brands immediately caught our eye. These unique pieces ensure your wardrobe is as fresh and individual as your sneaker collection.
Where fashion and culture collide
Beyond the covetable collections, JD Sports provides an unparalleled shopping experience. The expansive 823-square-meter store is meticulously designed to embody the JD signature, a dynamic space where street culture, sport, and style converge. This isn't just a store—it's a vibrant hub that celebrates the intersection of fashion and contemporary youth culture, making your shopping journey enjoyable and inspiring.
In an interview with Manila Bulletin Lifestyle, Hilton Seskin, CEO of APAC for JD Sports, shared his enthusiasm for the brand's Philippine debut.
“This store is our latest concept. It means everything that is new in the JD Sports globally is represented in this store, “ he said. “One of the things we want people to discover is that we are a youth-driven market. We come to the market with exclusives, with new items. We bring something different, something unique that no other category in sports fashion will deliver to them.”
JD Sports will soon open another store at Glorietta Mall, Makati City.

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