DOT taps new Vietnam route to respond to evolving Filipino travel trends
By Trixee Rosel
At A Glance
- The Department of Tourism (DOT) supports the launch of direct flights between Manila and Da Nang, Vietnam to strengthen regional connectivity.
- DOT Undersecretary Shahlimar Hofer Tamano, representing Tourism Secretary Christina Garcia-Frasco, led the July 1 send-off ceremony at Ninoy Aquino International Airport (NAIA) Terminal 1.
- The initiative forms part of DOT's push to decentralize tourism and promote emerging destinations in Southeast Asia.
- Da Nang is drawing more Filipino travelers seeking affordable and culturally immersive experiences.
DOT Undersecretary Shahlimar Hofer Tamano signs a ceremonial boarding pass during the send-off ceremony for the inaugural Manila–Da Nang flight at NAIA Terminal 1 on July 1, highlighting the agency’s push for regional travel and tourism decentralization. (Photo: DOT)
The Department of Tourism (DOT) is banking on the launch of direct flights between Manila and Da Nang in Vietnam to strengthen regional mobility and cater to the shifting travel preferences of Filipino tourists.
During the July 1 send-off ceremony for Philippine Airlines (PAL) Flight 585 at NAIA Terminal 1, DOT Undersecretary Shahlimar Hofer Tamano, representing Tourism Secretary Christina Garcia-Frasco, said the initiative supports the agency’s push to decentralize tourism by promoting emerging destinations across Southeast Asia.
“This is more than just a new route. It is a bridge that connects two vibrant cultures, strengthens our regional ties, and reflects our shared commitment to seamless and meaningful travel within ASEAN,” Tamano said.
The DOT said Da Nang, a rising destination in Central Vietnam, has grown in popularity among younger Filipino travelers, families, and solo tourists seeking authentic and affordable experiences beyond traditional city tours.
The Philippines, in turn, continues to welcome Vietnamese tourists for leisure and education, helping strengthen two-way tourism flows in the region.
According to the DOT, the Manila–Da Nang route reflects the shift in outbound travel behavior, with Filipino tourists placing greater value on proximity, cultural connection, and regional accessibility.